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Writer
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Job Description
About the Role
Reporting into the Editor within the Creative Studios team you will work in a small agile team on copy across all channels (homepage Style Feed blog CRM push paid and organic social) supporting Marketing activity for both ASOS and thirdparty brands. Youll write engaging short and longform copy that appeals to our fashionloving customer; produce punchy heads sells and taglines; write for social channels; and create articles for our Style Feed blog.
The Details
Writing multichannel copy for marketing and brandpartnership campaigns along with weekly marketing activity for email push promo homepage paid/organic social landing pages and any adhoc projects.
Proactively liaising with project managers and wider teams to ensure briefs are fulfilled.
Creating reactive copy daily to support lastminute trade requirements across CRM and homepage.
Pitching ideas for the Style Feed blog writing articles and uploading them to our Content Management System site and the app.
Collaborating with the Social Team on crossover content.
Being the eyes and ears of the ASOS customer: continuously research and feed back on new social appetites language trends and wider culture.
Understand and apply the ASOS tone of voice.
Contributing to team research brainstorming and development.
Qualifications :
About You
Writing experience in a relevant field such as fashion marketing ecomm publishing journalism social agency.
Plugged into trends language and online content that resonates with fashionloving 20somethings.
Genuine interest in and knowledge of fashion sportswear and youth culture. Interest or expertise in Menswear is desirable.
Able to apply tone of voice ensure content is consistently onbrand and think critically about how content and tone might land in different contexts.
A passion for the ASOS brand and a good understanding of its target audience.
Enthusiastic about writing anything and everything contributing to a strong editorial voice and working both proactively and collaboratively.
Able to juggle multiple projects and stakeholder feedback.
Passion for digital content and an instinct for writing content with a multichannel approach.
Available to work in the London office at least 3 days a week.
Additional Information :
BeneFITS
Employee discount (hello ASOS discount!)
ASOS Develops (personal development opportunities across the business)
Employee sample sales
Access to a huge range of LinkedIn learning materials
25 days paid annual leave an extra celebration day for a special moment
Discretionary bonus scheme
Private medical care scheme
Flexible benefits allowance which you can choose to take as extra cash or use towards other benefits
Why take our word for it Search #InsideASOS on our socials to see what life at ASOS is like.
Remote Work :
No
Employment Type :
Fulltime
Employment Type
Full-time
