Job Purpose:
Responsible for developing brand communication and execution which will lead to fulfillment of planned sales and dockets.
Key Responsibilities:
- Work closely with marketing team and agency partners to develop integrated marketing communications strategy and plan to support TPC calendar.
- Develop agency briefs and ensure execution of TVC KVs and other relevant brand materials.
- Closely monitors competitive movement in terms of brand communications and regularly review TPC communication strategy and plan to ensure competitiveness in market place.
- Be the guardian of the brand style guide and work with marketing / agency team to ensure that communications are consistent across all channels.
- Ensure proper allocation of marketing funds to deliver best ROI on marketing objectives.
- Maintain good working relationship with all cross functional dept and external agencies ensuring proper implementation of marketing plans.
Qualifications :
Job Specifications:
- Bachelor degree in Marketing or any related fields.
- 7 year experience in Marketing.
- Proficiency in English communication and presentation skills
- Strong drive for results
- Strong in innovative and people management
- Good connection and networking with the industrial bodies
Remote Work :
No
Employment Type :
Fulltime