drjobs Performance Marketing Manager

Performance Marketing Manager

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1 Vacancy
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Job Location drjobs

Shanghai - China

Monthly Salary drjobs

Not Disclosed

drjobs

Salary Not Disclosed

Vacancy

1 Vacancy

Job Description

The Wise Seeker is the leading HR technology company in unbiased talent evaluation.

With over 15 years in the industry analyzing the needs and demands of the job market we are capable of identifying the best talent for each company thanks to our team of professionals and our SaaS platform integrated with Artificial Intelligence.

We are efficient evaluate talent objectively without bias and close hiring times in record time delivering optimal results.

We are looking for aChina Performance Marketing Manager. He/Shewill be responsible for managing our marketing campaigns on Baidu Ads RED Ads WeChat Ads Douyin Ads to drive our paid user acquisition in China by fully leveraging the platforms capabilities. Work closely with branding content design and product team to implement all operational tasks and initiatives on these platforms.

Location: China REMOTE

Sector:Accommodation industry

Functions

Responsible for paid user acquisition strategy execution testing and deployment.
Running targeted marketing campaigns optimizing leads quality and conversion funnels.
Identify and prioritize growth opportunities across digital marketing channels including paid search social media and beyond.
Collaborating with different stakeholders across product development partnership sales and operations.
Drive growth marketing experiments and initiatives to validate and scale effective strategies.
Analyze and interpret growth marketing metrics to identify trends patterns and areas for improvement.
Translate growth insights into actionable recommendations to drive business growth.
Maintain the campaigns and assist in the integration of additional platforms into our acquisition plan.
Understand and evaluate campaign metrics and report campaign performance.
Define KPIs create reporting analyze campaign performance.
Create recommendations to improve campaigns continuously.
Manage marketing efforts and processes proactively researching and implementing the latest best practices strategies and industry standards.
Plan and perform A/B testing to define and execute enhancements to conversion rates.

    Requirements

    Proven track record of success in developing and executing Digital Marketing campaigns (4 years of experience) on Baidu Ads RED Ads WeChat Ads Douyin Ads
    Excellent communication and writing skills. Ability to work independently and as part of a team.
    Strong analytical and problemsolving skills.
    Strong working knowledge of advertising platforms in China.

      **Experience with the following organizations is preferred
      1. Uhomes: (Youke Yijia)
      2. HooliHomes: (Huli Zhijia)
      3. Student.com: (Xuesheng Wang)
      4. AweHomes: (Aowei Zhijia)

      Benefits

      Rapid career growth (can skip intermediate levels)
      Employee wellbeing policies (at the best standard)
      Amazing work culture!
      Yearly bonus
      Performance bonus by reaching targets
      Local labour contract and standard benefits according to the law

        #LISB1

        Employment Type

        Full Time

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