Sales Account Manager CPG - UK
Sales Account Manager CPG - UK
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Job Description
Role Overview
We are seeking a highly experienced Account Manager to drive and oversee Wecheers strategic client engagement for one of our most important clients in the tobacco industry. This role demands a deep understanding of the tobacco sector and familiarity with its regulatory and market dynamics across various regions. As the primary point of contact you will manage relationships across multiple markets globally ensuring smooth execution of our digital incentive programs maximizing client satisfaction and fostering growth opportunities.
Your expertise in trade and marketing as well as CRM loyalty & channel incentive programs will be crucial for implementing successful campaigns that meet our clients needs. This role is ideal for a strategic thinker who can adapt and tailor solutions to diverse market nuances ensuring longterm success and retention.
This is a B2B/Freelance remote fulltime position.
Key Responsibilities
Client Relationship & Strategic Engagement: Serve as the lead relationship manager nurturing a trusted advisor partnership. Understand the clients unique goals and market demands to offer tailored recommendations and strategies.
Program Execution & Oversight: Manage and oversee all program activities ensuring timely and successful implementation across multiple markets. Act as the central liaison to coordinate between the client and internal teams.
Account Growth & Expansion: Identify and capitalize on new business opportunities within the clients organization. Work closely with different business units to expand Wecheers footprint and influence.
ROI & Performance Monitoring: Track and evaluate program performance to ensure high ROI and client satisfaction. Develop strategies for continuous improvement to drive client retention and minimize churn.
CrossFunctional Collaboration: Collaborate with sales product and marketing teams to align on goals and ensure smooth project delivery. Communicate key client insights to improve our products and services.
Requirements
Experience: 710 years in any of the following roles in the tobacco industry: Key Account Management Trade Marketing Brand Management Sales Operations Brand Activation
Industry Expertise: Indepth understanding of the tobacco sector including its market dynamics regulatory landscape and complex routetomarket processes. Familiarity with how incentive programs impact each stage of distribution from manufacturers to retailers to end consumers is essential.
CRM & Loyalty Programs: Strong background in using CRM loyalty and engagement programs to drive client success.
Strategic & Consultative: Ability to think strategically and provide consultative solutions that align with both client and Wecheers objectives.
Sales & Revenue Growth: Demonstrated success in expanding account revenue and driving business growth in a B2B setting.
Communication Skills: Exceptional communication negotiation and presentation skills; ability to interface effectively across all levels of the client organization.
Project Management & Tech Savvy: Strong organizational skills with the ability to manage multiple programs simultaneously along with proficiency in relevant technology platforms.
Cultural Awareness: Proven ability to adapt strategies and communication styles to fit diverse cultural environments.
Being bilingual/multilingual is nice to have together with experience living in different countries.
Employment Type
Full Time
