Creative Strategist
Creative Strategist
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Job Description
Overview of the Company
This is a creative agency specializing in innovative scrollstopping digital ads across all platforms. The agency has deep expertise in social video content creation with a focus on TikTok and Meta services. As a top TikTok partner it works with highprofile clients across industries like ecommerce retail tech health & wellness and entertainment.
Services include:
- Social Media Content Production: Highquality social platformspecific ads.
- Fast Turnaround Times: Quick delivery of assets without compromising quality.
- Full Production Studio Capabilities: Endtoend video production services.
- Paid Media Expertise: Performancedriven creative strategies.
- Client Service Excellence: Delivering value and client satisfaction.
The agency prides itself on staying at the forefront of trends offering innovative solutions and fostering longterm partnerships.
Job Description: Creative Strategist
Position: Creative Strategist
Location: Remote
Type: FullTime
About the Role
As a Creative Strategist you will bridge the gap between datadriven insights and strategic creative execution. You’ll collaborate closely with clients account managers and creative teams to conceptualize develop and execute innovative social media campaigns that drive results. Your role will focus on developing TikTokfirst strategies creating UGC concepts and providing thought leadership on trends and best practices across platforms.
Key Responsibilities
Brand Intake Industry Research and Creative Strategy:
- Intake and distill brand brief to ensure full understanding of brand and industry.
- Perform a deep dive into brand research industry and competitors to create a brand bible and creative guidelines.
- Lead the creation of creative blueprint and strategy for testing creative efficiently.
Campaign Ideation & Strategy:
- Develop and present creative strategies tailored to client goals.
- Leverage social media knowledge and trends to inspire creative concepts particularly on TikTok and Instagram.
- Provide databacked recommendations to optimize creative performance.
Content Development:
- Create detailed briefs for UGC creators and production teams.
- Ensure all content aligns with brand guidelines platform best practices and campaign objectives.
- Oversee content execution providing feedback to creators and production teams.
Client Collaboration:
- Work directly with clients to understand their goals challenges and target audiences.
- Present creative strategies concepts and performance insights to key stakeholders.
Trend Analysis & Insights:
- Stay ahead of industry trends new platform features and emerging formats.
- Share insights with clients and internal teams to inform future strategies.
Performance Optimization:
- Collaborate with the paid media team to analyze campaign performance.
- Suggest creative optimizations based on performance metrics.
Qualifications
- Proven experience in a similar role preferably in a digital or social media agency.
- Expertise in TikTok Instagram and other social media platforms.
- Strong understanding of UGC trends and strategies.
- Exceptional creative and strategic thinking skills.
- Excellent communication and presentation abilities.
- Comfortable using data to inform creative decisions.
- Familiarity with tools like HubSpot Monday.com or similar project management platforms is a plus.
Employment Type
Remote
Company Industry
Key Skills
- Microsoft Office
- Graphics Design
- Copywritter
- Creative concept
- Advertising
- Communication
- Adobe Creative Suite
- Autodesk
- Art Direction
- Flash
- Flex
- HTML
- SEO
- Fine art
- Quarkxpress
