Sr Manager Consumer PR - POM Wonderful
Sr Manager Consumer PR - POM Wonderful
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Salary Not Disclosed
1 Vacancy
Job Description
- Oversee the strategic development and execution of integrated public relations plans for POM Wonderful and Wonderful Citrus.
- Identify outreach and coordinate event sponsorships collaborations and partnership that elevate the brands.
- Serve as a brand spokesperson including staffing branded events national and regional trade shows media tours and integrations and sampling programs among more.
- Seek opportunities to amplify the business organically by identifying incremental projects and outofthebox creative ideas.
- Effectively manage all related budgets.
- Oversee the organic social strategy for the brand to help showcase the lifestyle people and properties behind each of the brands this includes identifying UGC or owned images to share and drafting monthly social media editorial calendars.
- Deliver presentations to internal teams and external stakeholders leveraging persuasive communication skills to drive strategic decisions and advance the organizations goals.
- Oversee and drive consumer media relations efforts relationship building with key media influencer programs and outreach including drafting messaging and press releases producing and maintaining media lists media tracking and monitoring packaging coverage and clips and preparing seasonal and quarterly results grids.
- Collaborate with senior management and brand teams and work crossfunctionally with marketing advertising research and legal teams.
- Oversee the development and execution of the influencer/celebrity outreach plan focusing on building lasting and credible relationships with celebrity cultural and influential tastemakers.
- Performs other duties as assigned.
Qualifications :
- At least 810 years of communications experience including consumer PR and/or consumer packaged goods within an agency or corporate environment.
- Bachelors degree preferably in Communications Journalism Public Relations English or related field
- Ability to ideate coordinate and flawlessly execute events and partnerships
- Proven track record for media relations and ability to secure branded results notably in food and lifestyle
- Adapts to change is open to new ideas and thrives in a fastpaced environment
- Excellent project management skills with demonstrated ability to multitask and prioritize
- Accurate and consistent and is welltuned into attention to detail
- Strong writing research and presentation skills
- Selfmotivated team player that rises to the occasion and can lead and motivate a team
- A creative and innovative mindset
- Strong understanding of social media platforms
- Knowledge of standard PR tools: MuckRack PR Newswire/Businesswire media monitoring services Microsoft Office etc.
- Willingness to work nontraditional hours as many events occur in the evening and/or on weekends with up to 25% travel
Pay Range: $120000 $140000 and may include a discretionary bonus. Final compensation will be dependent upon skills & experience.
Additional Information :
- Thriving Wellness Community: Access to topnotch medical coverage comprehensive vision and dental plans and a 401k with match eligibility to secure your financial future and including:
- 24/7 online physician consultations
- virtual mental health resources
- life coaching
- engaging employee community groups
- cash rewards for healthy habits and fitness reimbursements
- library of ondemand fitness videos
- Career Advancement Opportunities: Unlock your potential with clear paths for career progression and internal mobility across our diverse family of brands and business units.
- Focused Learning and Development: Grow as a leader with our dedicated Learning and Organizational Development department offering extensive resources like People Manager and leadership training webinars and eLearning courses.
- Empowering Mentorship Program: Connect with colleagues through our companywide mentorship program to share goals overcome challenges and drive your career forward.
- Continuous Improvement Training: Participate in training that empowers all employees to learn and implement concepts that drive significant positive change in the workplace.
- Building a Healthy Society: We focus on improving the social determinants of a healthy societyquality education and medical care economic mobility and a healthy environmentto help build thriving communities. Wonderful CSR
- Giving Back to the Community: Make a difference with Wonderful Giving allowing you to allocate companyprovided funds to up to three charities of your choice and join Wonderful Neighbor to contribute to group service projects within our local communities.
Wonderful Agency is the fullservice inhouse advertising and marketing agency at The Wonderful Company. Dedicated to creative excellence across all media (television web print outdoor POS mobile and social media) Wonderful Agency builds consumer awareness and relevance across The Wonderful Companys brands. This is accomplished by creating effective and innovative campaigns that match the quality of the highest echelon of global firms while offering an environment that is far more entrepreneurial and fastpaced than a traditional agency. Wonderful Agency is highly integrated in direct brand and product development decisions with company owners business unit leadership legal strategy and other key stakeholders.
The Wonderful Company a successful fastgrowing privately held $6 billion company with 10000 employees worldwide. The Wonderful Companys connection to consumers has health at its heart and giving back in its DNA. The company has a longstanding commitment to corporate social responsibility including more than $1 billion invested in environmental sustainability; $65 million in charitable giving education initiatives and innovative health and wellness programs each year; and $143 million toward the construction of two charter school campuses in Californias Central Valley. To view the current Corporate Social Responsibility report visit
To learn more about The Wonderful Company its products and its core values please visit wonderful.com or follow The Wonderful Company on LinkedIn Facebook Instagram and Twitter. To learn more about The Wonderful Companys corporate social responsibility impact visit csr.wonderful.com.
The Wonderful Company is an Equality Opportunity Employer that provides opportunities for advancement. We are committed to creating a diverse workforce that embodies a deep culture of acceptance equity and inclusion. All qualified applicants will receive consideration for employment without regard to race color religion sex sexual orientation gender identity national origin disability age protected veteran status or other protected categories.
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Remote Work :
No
Employment Type :
Fulltime
Employment Type
Full-time
