Trade Marketing Manager
Trade Marketing Manager
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Job Description
TRADE MARKETING KOWLEDGE & CAPABILITY
You will develop trade marketing strategies utilizing trade and marketing experience to recommend best tradeled activities. You will also recommend and support trade activity proposals with commercial backing pushing the brand guidelines whilst protecting the brand image.Additionally you will create and develop all channels of communication that contribute to the timely execution of Red Bull initiatives at internal trade or shopper level.
COORDINATION OF SALES AND MARKETING ACTIVITIES
You will convert the national marketing plan into specific retail strategies spearhead and foster proactive collaboration between Marketing and Sales and work with the Key Account team to innovate and enhance instore sales and brand visibility. You will be required to utilize both direct and electronic communication to guide the brand team to execute comprehensive instore promotions. Additionally you will be expected to ensure that trade marketing efforts are consistent across different customers and channels.
POS TOOS IMPLEMENTATION AND DEVELOPMENT /ADAPTATION
You will be expexted to use the global POS toolkit effectively to maintain brand guidelines and representation and to meet financial and countryspecific objectives.
TRAINING OF PERFECT STORE AND LEAD IMPROVEMENT OF INSTORE EXECUTION QUALITY
You will guide the field sales and key account team in optimal store training and enhance instore execution by providing direction and feedback on their initiatives.
BUDGET AND PEOPLE MANAGEMENT
You will carefully manage the trade marketing budget for maximum ROI and lead a team of two specialists towards successful development.
Qualifications :
- University Degree (business marketing or similar)
- 5 years in FMCG sector with a Trade Marketing experience. Sales experience is highly preferred.
- Clear understanding of markets sales & customers competitor activity consumer behavior in FMCG context
- Fluent in written and spoken English and native level in Japanese
- Strong skills in MS Office (Word Excel Power Point)
- Leadership Team management Presentation Budget control skills
Additional Information :
- 1
- TriSeven Roppongi 12F
- 9:0018:00110:0015:00
- 40
- 6.5%
- 20
Remote Work :
No
Employment Type :
Fulltime
Employment Type
Full-time
