SEO Senior Content Specialist - Japanese blog
SEO Senior Content Specialist - Japanese blog
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Job Description
Were looking for a Japanese speaking Senior Content Specialist to join our growing SEO Content team in Singapore.
Content and SEO at Wise is about making sure we offer the best possible content and onsite experience to our customers. We dont believe in stuffing keywords in a blog article or building artificial links but we do believe in a great copy that inspires and helps readers to find answers.
This role is ideal for candidates with senior level experience in Japanese SEO content marketing who are passionate about blogging and content creation.
At Wise were on a mission to empower our users to make smart financial decisions based on transparent information. Our content team is no different. We produce content and monitor its performance too because we believe that working in SEO means that you understand how the content youre producing is helping the end user.
Your Mission:
- Produce SEO optimised content for our JP blog to help fuel adoption of Wise
- Revisit optimise and improve older articles to boost their performance
- Conduct keyword research to plan content that drives organic traffic to our blog and attracts new customers
- Understand the wants needs and pain points of our potential new customers
- Edit copy youre not afraid to fix copy or make direct changes when necessary
- Find coordinate and manage a bunch of talented freelance writers
- Own your content from ideas to briefing proofreading editing and finally publishing articles: you will own every stage of the process
- You can put yourself in freelancers / businesses shoes and create content plans that attract these potential business customers
- Analyse the performance of JP blog write up an analysis and use these findings to bring more growth
- Know and proactively monitor the competitor landscape in your locale
- Can size up and prioritise content projects/initiatives based on high growth impact/potential
- Can articulate and writeup the problem youre trying to solve your hypothesis for how to fix it
- Strong collaboration within the SEO Content team as well as other relevant teams in Wise (ex. Product Manager for Japan)
Qualifications :
About you
- You speak and write Japanese on a native level
- You speak and write English on a native level as our team communication language is English
- You have 23 years of SEO experience in Japanese and have brought a great impact in terms of number of new customers and revenue through your content (beyond just traffic)
- Its preferred if you have worked on B2B content and successfully brought a great amount of business customers through your SEO content
- You are analytical and able to use different SEO tools (GA GSC Ahrefs SEMRush and Looker (bonus)) and explain your analysis / findings to other people in an easytounderstand way
- Youre strategic and are used to building hypotheses based on data to bring new growth
- You know your way around words. From small copy changes to fixing blog articles in bulk youll get it done.
- If you have worked for financial companies thats a plus
- You thrive more on autonomy than structure. Youre not afraid to take responsibility and ownership of your work
Whats in it for you
Help us acquire new customers for Wise in a scalable and highly costeffective way. Thats hugely important here because unlike our competitors our mission is to make foreign exchange eventually free.
Youll be part of a team of exceptionally talented marketers who consistently break new ground in performance marketing.
Within Wise we operate with a great degree of autonomy so youll be in charge of your own workload and focus areas giving you the chance to have a huge impact on one of Europes fastest growing & most successful startups.
Additional Information :
About our team
The SEO Content Team currently consists of 40 (and counting) amazing people from 20 different countries who are divided over 3 offices so were truly a team without borders without judgement or prejudice too. We want to work with the best people no matter their background. So if youre passionate about learning new things and keen to join our mission youll fit right in.
Also qualifications arent that important to us. If youve got great experience and youre great at articulating your thinking wed like to hear from you because we believe that diverse and inclusive teams build better products.
What its really like to work here
At Wise we do things a bit differently. Theres no corporate nonsense and no oldfashioned hierarchy. Instead we work in dozens of selfsufficient autonomous teams. Think of them like startups within a startup.
Each team picks the problems they want to solve. So theres no micromanagement. No hiding behind fancy job titles. And no one is telling you what to do. You are your own boss. But youll get tons of guidance and plenty of support from your talented supersmart teammates.
Were going to be upfront the way we work doesnt suit everyone. But if freedom and lifeaffirming headscratching professional challenges rock your world we could be a match made in heaven.
To find out a bit more about what its like to work at Wise plus a full run through of our employee benefits visit our careers page.
What do we offer:
- Salary (SGD 4500 to SGD 6400) RSU
- Wise Benefits
- Relocation and visa support to Singapore
- Hybrid working model allowing for a blend of home and office work
- The chance to work in a diverse inclusive and innovative environment.
For everyone everywhere. Were people building money without borders without judgement or prejudice too. We believe teams are strongest when they are diverse equitable and inclusive.
Were proud to have a truly international team and we celebrate our differences.
Inclusive teams help us live our values and make sure every Wiser feels respected empowered to contribute towards our mission and able to progress in their careers.
If you want to find out more about what its like to work at Wise visit Wise.Jobs.
Keep up to date with life at Wise by following us on LinkedIn and Instagram.
Remote Work :
No
Employment Type :
Fulltime
Employment Type
Full-time
