A merchandiser is a retail inventory specialist who ensures that products are available at the right place time and quantity to boost sales and profits:
Analyzing data
Merchandisers analyze sales data customer feedback and market trends to predict sales trends and seasonal stock demand. They also assess the effectiveness of different product displays and store layouts on sales figures.
Collaborating with others
Merchandisers work with suppliers manufacturers retailers executives marketers and salespeople to ensure proper execution of merchandising plans set prices and negotiate prices and order large volumes.
Managing inventory
Merchandisers maintain inventory levels monitor warehouse inventory levels and submit inventory reports. They also ensure that products appear in the right store or website at the right time and in the right quantities.
Creating displays
Merchandisers create attractive sales floor displays that prominently feature relevant products and sales. They also brief staff on stock display and rotation to ensure every space is optimized.
Communicating
Merchandisers communicate customer problems to the company and address customer issues. They also collaborate with suppliers manufacturers and stores to build professional and longlasting relationships.
Merchandisers need to have good written and spoken communication skills business acumen and physical stamina. They should also be comfortable in a highpressure environment and be able to meet tight deadlines and manage multiple projects simultaneously.
meeting with clients virtually or during sales visits. demonstrating and presenting products. establishing new business. maintaining accurate records. attending trade exhibitions, conferences and meetings. reviewing sales performance. negotiating contracts and packages.
Education
Graduation