• Leading Managing guiding and training digital marketers and other marketing employees.
• Track and optimize key marketing metrics (ROI CAC LTV) to improve overall campaign performance.
• Planning developing and managing the digital marketing strategy.
• Planning and monitoring digital marketing campaigns including PPC Influencer Marketing SEO Affiliate and email campaigns.
• Planning and managing the creation of digital content for various platforms.
• He or she plays a pivotal role in driving website traffic and gene rating leads or acquiring customers.
• Developing executing and managing our social media strategy and presence.
• Budget management Growing and monitoring campaign budgets.
• Create a comprehensive social media strategy that defines goals targets audiences selects platforms curates content engages users analyzes metrics and prepares for crises to support overall business objectives
• Develop and oversee the strategic management of various social media platforms.
• Prepare regular reports to assess the success of marketing initiatives and make data driven recommendations.
• Prepare regular report of your team performance.
• Analyzing data to understand areas that need improvement and to improve brand awareness.
• Market research and lead the team accordingly.
• Conduct comprehensive research to monitor and analyze consumer behaviors and trends integrating insights into digital marketing campaigns to enhance effectiveness and drive engagement.
• Keeping up to date with emerging digital platforms industry trends.
• Instrument conversion points and optimize user funnels
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Requirement:

• Bachelor s degree in Marketing Business Administration or a related field.
• 4 years of experience in digital marketing preferably in eCommerce or home decor.
• Strong understanding of SEO PPC on search engines and social media platforms like Instagram FB and others social media marketing email marketing and digital advertising strategies.
• Proven ability to manage multiple projects at the same time across different areas ensuring they meet organizational goals and use resources effectively.
• Analytical mindset with the ability to derive insights from data.
• Creative thinker with a passion for design and home decor trends.
• Should have good time management and organizational skills.
• Should be able to delegate and prioritize work.

• Formulate and execute a robust digital marketing strategy to optimize content distribution across various platforms.
• Maintain cohesive brand messaging across all social media channels to reinforce brand identity.
• Design and oversee an editorial calendar to ensure the timely delivery of targeted content aligned with strategic marketing goals.

digital marketing,seo,ppc,team development,strategy formulation,sem