Digital Media Planner MFD
Digital Media Planner MFD
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Salary Not Disclosed
1 Vacancy
Job Description
We are seeking a detail oriented Digital Media Planner to join our marketing team in the fastpaced iGaming industry. The ideal candidate will have a strong background in digital media planning with experience in developing and executing media strategies that drive traffic engagement and revenue. As the Digital media planner you will be responsible for overseeing all local digital marketing efforts optimizing online presence and ensuring our brand stands out in the competitive iGaming market.
- Digital Marketing Strategy Development:
- Together with brand manager and media agencies develop and implement comprehensive digital marketing strategy for local online media.
- Define and track key performance indicators (KPIs) for digital marketing success regularly measuring and reporting on these metrics.
- Campaign tracking:
- Make sure that all relevant website events are being tracked and implement new events when necessary.
- Monitor and analyze campaign performance making datadriven adjustments to maximize ROI.
- Prepare and present regular reports on digital marketing performance providing insights and recommendations for improvement.
- Collaboration and Coordination:
- Work closely with the design and brand marketing teams to ensure digital marketing efforts are aligned with overall business objectives.
- Collaborate with external partners agencies and vendors to enhance digital marketing capabilities.
- Budget Management:
- Manage the digital marketing budget ensuring efficient allocation of resources to maximize ROI.
- Track and report on budget expenditures ensuring alignment with financial goals.
- Stay Current with Trends:
- Stay uptodate with the latest digital marketing trends tools and best practices within the iGaming industry.
- Continuously explore new digital marketing opportunities to keep the brand at the forefront of innovation.
Qualifications :
- Experience in digital media planning preferably in media agency.
- Experience with 3rd party tracking tools like Adform Google marketing Platform etc.
- 3 years of experience in digital marketing preferably within the iGaming or entertainment industry.
- Strong understanding of digital marketing channels tools and analytics.
- Proficiency in using digital marketing tools and platforms (e.g. GA4 Google Ads social media management tools).
- Highly proficient in spoken and written German or Danish
Competencies / Behaviours
- Excellent analytical skills and ability to leverage data to drive decisions.
- Strong communication and interpersonal skills.
- Creative thinker with a passion for innovation and gaming.
Remote Work :
No
Employment Type :
Fulltime
Employment Type
Full-time
