Automotive MCU Sr Staff regional marketing specialist
Automotive MCU Sr Staff regional marketing specialist
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Job Description
Renesas is one of the top global semiconductor companies in the world. We strive to develop a safer healthier greener and smarter world and our goal is to make every endpoint intelligent by offering product solutions in the automotive industrial infrastructure and IoT markets. Our robust product portfolio includes worldleading MCUs SoCs analog and power products plus Winning Combination solutions that curate these complementary products. We are a key supplier to the worlds leading manufacturers of electronics you rely on every day; you may not see our products but they are all around you.
Renesas employs roughly 21000 people in more than 30 countries worldwide. As a global team our employees actively embody the Renesas Culture our guiding principles based on five key elements: Transparent Agile Global Innovative and Entrepreneurial. Renesas believes in and has a commitment to diversity and inclusion with initiatives and a leadership team dedicated to its resources and values. At Renesas we want to build a sustainable future where technology helps make our lives easier. Join us and build your future by being part of whats next in electronics and the world.
We are looking for a highly skilled and motivated Automotive MCU Marketing Staff Engineer to join our team and drive our market presence in the automotive industry.
Key responsibilities:
- Develop and implement marketing strategies for automotive MCU products in the regions aligning with business objectives
- Define product positioning and compelling messaging for target segments and customers
- Lead efforts to secure design wins in collaboration with sales and FAEs. Build strong relationships with key customers and partners
- Collaborate with engineering sales and product teams for effective marketing and successful product promotions
- Provide sales teams with the necessary marketing tools and support to enhance their efforts and meet sales targets
- Conduct market analysis competitor research and customer insights to identify growth opportunities and market trends
- Represent the company at industry events and conferences
- Monitor and analyze marketing performance metrics providing regular reports and actionable insights to senior management
Qualifications :
- Strong knowledge of automotive MCU technologies architectures and applications with a proven track record of successful marketing experience in this domain
- Good understanding of Europe automotive markets (E/E architecture ADAS and Body) including market trends customer needs and regulatory requirements
- Demonstrated ability to develop and execute effective marketing strategies that align with Europe automotive business objectives and drive market share growth
- Strong collaboration skills to work closely with engineering sales and product teams to translate technical capabilities into compelling marketing messages
- Proficiency in conducting market research competitor analysis and customer insights to identify opportunities and address market challenges effectively
- Proven experience in positioning and differentiating automotive MCU products understanding customer pain points and communicating unique value propositions
- Excellent communication and presentation abilities to effectively convey technical information to both technical and nontechnical stakeholders
- A resultsoriented mindset with a focus on achieving measurable marketing goals and objectives
Remote Work :
No
Employment Type :
Fulltime
Employment Type
Full-time
