Key Account Lead (Field Sales Officer)
Overview: The Key Account Lead (Field Sales Officer) plays a vital role in driving the growth and success of the organization by managing and nurturing key client accounts. This position is essential for maintaining strong relationships with highvalue customers understanding their needs and delivering tailored solutions that enhance customer satisfaction and loyalty. The Key Account Lead acts as the primary point of contact collaborating with various internal departments to ensure seamless communication and service delivery. This role requires exceptional selling skills strategic thinking and a high level of professionalism. By leveraging market insights and sales strategies the Key Account Lead not only meets but exceeds sales targets contributing significantly to the company s revenue goals. As an integral part of the sales team the Key Account Lead must stay aligned with the company s vision and values while being adaptable to the everchanging market landscape.
Key Responsibilities:
- Develop and implement strategic account plans for key clients.
- Establish and maintain longterm business relationships with key stakeholders.
- Identify opportunities for upselling and crossselling products and services.
- Conduct regular site visits to assess client needs and satisfaction.
- Prepare and present sales proposals and budgets to clients.
- Monitor market trends and competitor activity to inform sales strategies.
- Collaborate with marketing teams to create promotional materials tailored for key accounts.
- Utilize CRM tools to track customer interactions and sales performance.
- Analyze sales data and prepare regular reports for management.
- Coordinate with customer service teams to resolve client issues swiftly.
- Train and mentor junior sales personnel as required.
- Attend industry conferences and networking events to build and maintain relationships.
- Meet or exceed monthly and annual sales targets.
- Collaborate with product development teams to offer feedback based on client needs.
- Participate in contract negotiations with key clients.
Required Qualifications:
- Bachelors degree in Business Administration Sales Marketing or related field.
- 5 years of experience in field sales with a focus on key account management.
- Proven track record of meeting or exceeding sales quotas.
- Strong analytical and organizational skills.
- Excellent verbal and written communication abilities.
- Experience in a relevant industry (retail technology etc.) preferred.
- Ability to travel extensively to meet clients as required.
- Proficiency in CRM software and Microsoft Office Suite.
- Strong negotiation and closing skills.
- Ability to work independently and as part of a team.
- Demonstrated leadership capabilities.
- Strong understanding of customer service principles.
- Willingness to continuously learn and adapt to market changes.
- Ability to handle multiple accounts and priorities effectively.
- Familiarity with digital marketing concepts is a plus.
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