Digital Marketing Executive
Digital Marketing Executive
Posted on :
20-12-2024
Employer Active
1 Vacancy
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Job Description
Overview
The Digital Marketing Executive plays a crucial role in fostering the companys online presence and engagement across various platforms. This position is essential for driving the marketing strategy and supporting the brands growth in the digital landscape. The Digital Marketing Executive will work closely with the marketing team to develop and execute effective campaigns analyze data for optimizing our strategies and engage with our audience on different digital channels. In a rapidly changing environment the Digital Marketing Executive will utilize innovative techniques to attract and retain customers contributing significantly to the overall success of the organization. Collaborating with other departments this role not only emphasizes creativity and analytical skills but also requires a keen understanding of market dynamics and consumer behavior. Ultimately the Digital Marketing Executive is a catalyst for the companys growth and online visibility making this role vital for our ongoing success.
Key Responsibilities
- Develop and implement digital marketing strategies to drive traffic and conversion.
- Manage and optimize SEO for website content and blogs.
- Create and oversee social media campaigns across platforms.
- Design and launch email marketing campaigns to boost engagement.
- Analyze website performance and user behavior using analytics tools.
- Monitor and manage PPC advertising campaigns for lead generation.
- Collaborate with the content team to produce highquality digital content.
- Conduct market research to identify trends and consumer preferences.
- Maintain the company s website and ensure it is userfriendly and uptodate.
- Engage with users on social media and reply to comments and messages.
- Track and report on campaign performance and marketing metrics.
- Assist in developing creative marketing collateral and graphic designs.
- Stay updated on industry trends and emerging digital marketing tools.
- Contribute to brainstorming sessions for marketing initiatives.
- Support the marketing team in other duties as necessary.
Required Qualifications
- Bachelors degree in Marketing Business or related field.
- 2 years of experience in digital marketing or a similar role.
- Proficient with digital marketing tools and platforms.
- Solid understanding of SEO PPC and social media strategies.
- Experience with content management systems (CMS).
- Strong analytical skills to interpret data and generate reports.
- Excellent written and verbal communication skills.
- Creative mindset with attention to detail.
- Ability to work independently and as part of a team.
- Familiarity with graphic design software preferred.
- Knowledge of email marketing best practices.
- Project management skills and ability to manage multiple tasks.
- Adaptability to changing technologies and marketing trends.
- Strong organizational skills with the ability to prioritize tasks.
- Experience in customer relationship management (CRM) systems is a plus.
email campaigns,social media,copywriting,marketing strategy,email marketing,customer relationship management (crm),content creation,digital marketing,seo,ppc,graphic design,analytics,project management,social media management,content management systems (cms),analytics tools
Employment Type
Full Time
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