Product Manager - Acquisition AdTech
Product Manager - Acquisition AdTech
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Job Description
As a Product Manager you will work with our acquisition tools and affiliate platforms / networks. This role is a mix of product strategy product architecture crossteam collaboration and external customer engagement.
Reporting to the Senior Product Manager you will be part of the Acquisition & Retention team who have developed a world class acquisition platform which enables digital marketers to run acquisition campaigns using customer tagging / tracking orchestrate onboarding journeys target customers with acquisition offers and also helps to support digital attribution and modelling on a very large scale. They support more than 25000 affiliate partners and networks and generate millions of pounds in revenue for businesses using their platform.
Are you ready to launch a winning career
What you will do
- Support ideation vision strategy and roadmap for key marketing initiatives and projects.
- Define and drive feature specification work closely with engineering teams to deliver against the roadmap for your ownership area.
- Work with internal and external partners to gather feedback manage dependencies.
- Regularly present new product plans product development progress and engage with the product team performance marketing teams Affiliate managers Operations team and the PMO team
- Drive rhythm of business activities within the team and across the org to ensure endtoend success of initiatives.
- Ensure customer success for all customers working closely with key stakeholders.
- Define and track usage & business success metrics.
Qualifications :
- Strong experience as a Product Manager/ Product Analyst / Business Analyst ideally in the Digital marketing / Performance marketing domain.
- Handson experience with tools such as Google AdWords Google Tag Manager FB Business Manager Google Analytics and Snapchat.
- Good knowledge of mobile acquisition tools and mobile attribution platforms such as AppsFlyer.
- Solid experience with app store optimisation and app submissions across the iOS App Store and Google Play Store.
- Experience with acquisition platforms such as Income Access NetRefer etc.
Remote Work :
No
Employment Type :
Fulltime
Employment Type
Full-time
