Digital Marketing Specialist - TECH care
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Job Description
1. Content Creation and Copywriting
Writing clear engaging and audiencefocused content.
Crafting compelling copy for blogs websites emails and social media.
Basic knowledge of content management systems (e.g. WordPress).
2. Search Engine Optimization (SEO)
Understanding onpage and offpage SEO techniques.
Experience with keyword research and competitive analysis.
Familiarity with tools like Google Keyword Planner SEMrush or Ahrefs.
3. PayPerClick Advertising (PPC)
Running and managing campaigns on platforms like Google Ads and Bing Ads.
Optimizing ad copy bids and targeting for better ROI.
Basic knowledge of display and retargeting ads.
4. Social Media
Expertise in managing platforms like Facebook Instagram Twitter TikTok.
Creating social media calendars and running paid campaigns.
Utilizing social media analytics to measure performance.
5. Analytics and Data Interpretation
Proficiency in tools like Google Analytics Data Studio and Facebook Insights.
Ability to analyze and interpret performance metrics.
Skills in creating datadriven strategies to optimize campaigns.
6. Email Marketing
Crafting email campaigns with clear CTAs and subject lines.
Managing email lists and ensuring compliance with regulations like GDPR.
Familiarity with tools like Mailchimp HubSpot or ActiveCampaign.
7. Design and Creativity
Basic graphic design skills using tools like Canva Adobe Photoshop or Illustrator.
Knowledge of video editing tools (e.g. Adobe Premiere Final Cut Pro).
8. Technical Skills
Understanding HTML CSS and basic web development.
Knowledge of marketing automation platforms (e.g. HubSpot Marketo).
Experience with customer relationship management (CRM) software.
9. Communication and Collaboration
Strong verbal and written communication skills.
Ability to work crossfunctionally with design content and development teams.
10. Adaptability and Trend Awareness
Staying updated on the latest digital marketing trends and tools.
Being flexible to shift strategies based on new insights.
Job Types: Fulltime Permanent
Pay: QAR3500.00 QAR4500.00 per month
Experience:
- Digital marketing: 2 years (Preferred)
Application Deadline: 10/12/2024
This job has been sourced from an external job board.
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Employment Type
Full Time
