Digital Marketing Specialist
Digital Marketing Specialist
Posted on :
11-12-2024
Employer Active
1 Vacancy
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Job Description
PSC Software a division of PSC Biotech is a leading provider of cuttingedge cloudbased quality management and regulatory compliance solutions. Our software helps organizations streamline processes ensure compliance and improves overall efficiency delivering exceptional value to our clients. With specialization in meeting the needs of pharmaceutical medical device and other highly regulated industries.
At PSC Software we are passionate about providing innovative software solutions that empower businesses to achieve their full potential.
The Experience
With operations spanning the globe and featuring a multicultural team PSC Biotech is passionate about bringing the best and brightest together in an effort to form something truly special. When you make the decision to join our team you will be offered the ability to feel inspired in your career explore your professional passions and work alongside a group of people who will value and nurture your talents.
We are firm believers in coaching and developing the next generation of industry leaders and influencers. As such you will not only be offered compensation and benefits structure that rewards you but also be provided with the tools that will help you grow and learn.
At PSC Biotech it s about more than just a job it s about your career and your future.
Your Role
We are seeking a resultsdriven Digital Marketing Specialist to join our marketing team. This role focuses on enhancing our online presence through effective website management SEO strategies paid campaign execution and competitive analysis. If you are passionate about digital marketing and datadriven decisionmaking we d love to hear from you.
- Manage and optimize the company website to improve user experience and conversion rates.
- Develop and execute SEO strategies including keyword research onpage/offpage optimization and performance tracking.
- Plan implement and analyze paid campaigns on LinkedIn Google Ads and other relevant platforms.
- Conduct regular competitive analysis to identify industry trends assess competitor strategies and uncover opportunities for differentiation.
- Monitor and report on campaign performance providing actionable insights to improve ROI.
- Collaborate with content creators to ensure alignment between campaigns and messaging strategies.
- Stay uptodate with industry trends and emerging digital marketing tools.
- Assist with other marketing responsibilities such as content creation and event management.
Requirements
- Bachelor s degree in Marketing Communications or a related field.
- 3 years of experience in website management SEO paid advertising and competitive analysis.
- Proficiency in tools like Google Analytics Google Ads LinkedIn Campaign Manager and SEO software (e.g. SEMrush Ahrefs).
- Strong analytical skills with the ability to interpret data and metrics.
- Excellent communication (verbal and written) and collaboration ability.
- Strong project management and organizational skills.
Benefits
Offering a full suite of benefits PSC Biotech is firmly focused on diligently investing in our employees who enable our company to fulfill our mission and achieve success. We want to promote balance so you not only enjoy your work but also have the time and resources to live your life happy and healthy.
- Medical Dental and Vision PSC pays 100% of all qualifying employee medical premiums and 50% for qualifying dependents
- Insurance options for Employee Assistance Programs Basic Life Insurance Short/Long Term Disability and more.
- 401(k) and 401(k) matching
- PTO Sick Time and Paid Holidays
- Education Assistance
- Pet Insurance
- Fitness Benefits (Membership discounts and other perks/services at qualifying gyms like Anytime Fitness 24Hour Fitness and more)
- Financial Perks and Discounts
Equal Opportunity Employment Statement
PSC is committed to is committed to a policy of Equal Employment Opportunity with respect to all employees interns and applicants for employment. Consistent with this commitment our policy is to comply with all applicable federal state and local laws concerning employment discrimination. Accordingly the Company prohibits discrimination against qualified employees interns and applicants in all aspects of employment including but not limited to: recruitment interviewing hiring (or failure or refusal to hire) evaluation compensation promotion job assignment transfer demotion training leaves of absence layoff benefits use of facilities working conditions termination and employersponsored activities and programs including wellness social and recreational programs. Employment decisions will be made without regard to an applicant s employee s or intern s actual or perceived: race color religion sex (including pregnancy gender identity and sexual orientation) national origin age (40 or older) disability genetic information or any other status protected by law.
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Bachelor s degree in Marketing, Communications, or a related field. 3+ years of experience in website management, SEO, paid advertising, and competitive analysis. Proficiency in tools like Google Analytics, Google Ads, LinkedIn Campaign Manager, and SEO software (e.g., SEMrush, Ahrefs). Strong analytical skills with the ability to interpret data and metrics. Excellent communication (verbal and written) and collaboration ability. Strong project management, and organizational skills.
Education
Bachelor's Degree
Employment Type
Full Time
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