B2B Marketing Analytics Manager
B2B Marketing Analytics Manager
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Salary Not Disclosed
1 Vacancy
Job Description
MW Partners is currently seeking a B2B Marketing Analytics Manager to work for our client who is a global leader in multimedia and creativity software products.
Responsibilities and duties:
- Explore our data infrastructure extract necessary data perform data analysis visualize findings to understand key marketing patterns and trends to develop compelling data driven stories
- Summaries analysis on customer needs product positioning campaign performance market trends and competition in regular actionable and engaging business updates
- Tell the story behind the numbers to a variety of business partners to influence and inspire corrective actions to the business strategy
- Acquire summaries and circulate key takeaways derived from primary research and market trend analysis done in close partnership with the marketing research team
- Bring to life key marketing insights to drive account penetration and upsell motions to improve LTV
- Understand and communicate what drives performance and opportunities for product marketing messaging
- Partner with marketing to create datadriven campaigns that optimize prospects conversion
- Build feedback loops to highlight knowledge gaps and drive future analysis and research
Requirements:
- MBA preferred
- 5 years related work experience in Data Analytics Consulting or Marketing Analytics
- B2B SaaS experience in marketing and sales analytics is highly preferred
- B2B Marketing and Sales knowledge is a key requirement
- Very strong communication and presentation skills is a key requirement
- Adept at data crunching and passionate about unearthing significant patterns and meaningful insights
- Proactive selfstarter always on learner and able to work in a virtual environment
- An eye for accuracy the ability to selfmanage multiple data sets and data requests and flexibility to respond quickly and meticulously
- Autonomy in managing stakeholders (Director) and navigate a matrix environment across time zones
- Knowledge of CRM tools (e.g. Salesforce or MS Dynamics) is mandatory
- Experience in data visualization is required PowerBI is highly preferred
- Proficiency in SQL Hive or Azure Databricks is highly preferred
For a confidential discussion or to find out more contact Snehita onor apply now.
Employment Type
Full Time
