Marketing Communications Manager

Who are we

Drawing inspiration from Mercury the Roman god of travelers we provide more than just a place for relaxation they serve as a gateway to discovery and a launching pad for exploration.

Job description
The position is responsible for all aspects of media relations advertising collateral production and other marketing communications issued by the Hotel. Promote the Hotels image through positive publicity suitable collateral and appropriate awareness campaigns.

• To spearhead the A&P PR & Events Bookers Club and Graphic Design in the
  planning implementation and monitoring of all advertising and promotions activities
• To consistently monitor A&P expenditure vs budget set maintain a year round plan
  complimenting the Hotel business plan as well as needs of various business units of
  the Hotel.
• Always maintain a futuristic vision strategy drawing guidelines of Hotels positioning in
  the market and guiding operations and other business units accordingly
• Update the Management on competitors advertising and promotions activities through
  consistent monitoring
• Responsible in generate any printed materials with words and pictures in a visually appealing layout and anything associated with them to generate a professional image of the Hotel inline with brand guidelines and ensure that these materials are allocated to relevant outlets/departments on schedule. These materials include the Hotel brochures monthly newsletter advertisements flyers posters letters corporate giveaways signages banners backdrops etc.
• To work closely with the appointed advertising agencies and other suppliers on all the above and belowtheline advertising programs ensuring cost fresh and creative advertising within cost effective means.
• Solicit for joint promotional activities with selected credit card companies banks and publications to maintain a positive presence in the market and generate business opportunities.
• Proactively promote brand awareness by organizing marketing events and activities.
• Increase brand recall and consumer demand in targeted market and geographic segments inline with the Hotels business goals through timely press release circulation media hosting onsite and off site filming and photography.
• Established emarketing initiatives with an enewsletter aimed at specific target groups through an efficient emarketing tracking system.
• Keeping updates of all hotel happenings development and use all opportunities to drive best marketing reach.
• Responsible for planning and implementing effective PR events.
• Identify spearhead and manage all PR activities including writing of press releases key
  messages speeches and presentations
• Preparing media releases to be sent to major dailies and publications to ensure appropriate publicity is acquired for the Hotel
• Cultivate and sustain good media relations
• Regular media visits
• Monitor PR expenses vs budget
• Timely submission of monthly reports
• Assist in Hotel events (e.g. restaurant openings and product launches)
• Conduct appraisals with the intent of education growth and motivation
• Respect confidentiality of company and associate details and use discretion as applicable
• Any other duties assigned by the management as and when deemed necessary

Requirements:

• Minimum Diploma in Mass Communications Hotel Management Business Administration Management or Broadcasting Management
• Minimum 3 years of working experience in a managerial role of hospitality industry
• Possess established business network with media bloggers entertainment companies
celebrities advertising agency etc

High level of integrity and dependability with a strong sense of urgency and results oriented

Benefits:

• Free parking
• Health insurance
• Maternity leave / Paternity leave
• Meal provided
• Professional development

Working Hours:

• Monday to Friday (normal working hours)

Working location:

• Shah Alam (Glenmarie)

Consultant in Charge

Tracy Lee
Angel Chok