SENIOR ACCOUNT PLANNER
SENIOR ACCOUNT PLANNER
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Job Description
Join Our Team
M778ng is a fifthgeneration marketing communications company that seamlessly integrates concept and technology to deliver comprehensive business solutions. Our focus on organic growth aims to develop a diverse group structure encompassing consulting creative media experiential marketing and strategic communications.
M778ng is committed to a humancentred approach recognizing the consumer as the central element in the marketing value chain. We strive to create engaging and meaningful experiences for consumers through touchpoints that seamlessly fit into their daily routines.
Our mission is to connect brands and consumers through a series of positive human experiences fostering a deeper connection and brand loyalty.
Job Purpose
We are on the lookout for thoughtful and experienced individuals to join our team and help guide our next phase of growth. You should have a deep understanding of the creative industry with a history full of both successes and lessons learned along the way.
We are looking for someone who has seen it all both the highs and the lows each experience contributing to your journey of generating innovative ideas discoveries and outstanding campaigns. Above all we value positive characters and a strong sense of commitment to the work we do.
We are seeking a selfmotivated Account Planner with strong expertise in designing business brand marketing and campaign strategies
Responsibilities
The Account Planner at M778ng will be the strategic mind behind our communication campaigns aligning them with business objectives and ensuring their effectiveness. This role requires a deep understanding of market research and consumer insights to develop impactful communication strategies that drive our clients business goals.
Requirements
Job Description:
Develop and implement communication strategies
Align campaign goals with business objectives
Conduct market and consumer research
Collaborate with creative and media teams
Monitor and analyze campaign performance
Successful alignment of campaigns with business goals
Effectiveness of communication strategies (measured by KPIs such as brand awareness engagement)
Quality of market and consumer insights
Client satisfaction scores
Campaign ROI
o KRAs:
Campaign Effectiveness: Alignment of communication campaigns with business objectives and their effectiveness.
Consumer Insights: Quality of market and consumer insights provided for strategy development.
Strategic Implementation: Success in implementing communication strategies.
Client Feedback: Client satisfaction scores and feedback on campaign strategies.
Return on Investment (ROI): Measurement of campaign ROI in terms of business goals achieved.
Benefits
Employment Type
Full Time
