Brand Manager
MumbaiMaharastra India
Personal care category
Purpose: Our client is looking for a brand manager to take care of their beauty skin care and wellness category.
Responsibilities:
Responsible for Brand building of the assigned brand & geography.
Responsible for growth and profitability of the portfolio.
Develop Marketing programs.
Consumer Insighting for brand strategy.
Media planning & execution of ATL & BTL for the brand.
Lead communication development on the brand.
Create Brand equity and loyalty among target consumers using innovative methods.
Product promotion through Market communication Media and Sales visibility.
Knowledge Skills & Competencies
Leads Communication Media strategy and planning his/ her business
Provides strategic visionary leadership
Creates strong brand equities
Has strong consumer Understanding
Manages and implements Projects with excellence
Is creative and innovative
Takes personal risk and makes a difference in the Brand Business
Project Management