ProgramProject Manager 3
ProgramProject Manager 3
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1 Vacancy
Job Description
MW Partners is currently seeking a Program/Project Manager to work for our client who is a wellknown leading utilities company.
Responsibilities and duties:
- Utilizes technical skills and marketing expertise to develop implement and optimize automated marketing program campaigns and collects marketing requirements from stakeholders and convert them into technical requirements for IT groups. This is based on the existing capabilities of clients marketing technologies.
- Oversees project management execution for marketing communications activities including campaigns and content that supports the customers journey and aligns to the selling process
- Oversees the development of marketing communications campaigns by understanding media coverage and industry trends and developing fresh story ideas to propel client forward
- Manages and supervises campaigns ensuring that they are executed within the guided framework and that the campaign complies with the organizations marketing plans and objectives
- Monitors key metrics to measure the effectiveness of our communications efforts and to make datadriven decisions to improve our strategy
- Shapes and oversees strategic marketing communication plans including developing plans in line with other business initiatives communicating plans internally and securing leadership approvals
- Review analytics and customer feedback to proactively identify and improve the experiences and satisfaction of our customers
- Working in collaboration with product or program owners responsible for all aspects of strategic campaign development measurement and execution of clients marketing digital and customer lifecycle nurture programs
- Achieve operational efficiency via effective implementation plans (e.g.. optimal channel mix targeted communications relevant offers relevant messaging)
- A material job duty of all positions within the Company is ensuring the protection of all its physical financial and cybersecurity assets and properly accessing and managing private customer data proprietary information confidential medical records and other types of highly sensitive information and data with the highest standards of conduct and integrity.
Requirements:
- Bachelors Degree or higher in Marketing Business Communications or related field.
- Seven or more years of experience in marketing advertising or communications.
- Experience implementing automated offer management using Salesforce Marketing Cloud or equivalent enterprisegrade multichannel marketing hub.
- Vendor management experience.
- Experience with multichannel marketing strategy and planning (media banner radio etc) driven by sophisticated analytics and data modeling.
- Utility or other highly regulated industry experience.
- Experience with enterprise marketing software Salesforce Marketing Cloud HubSpot Marketo Adobe Exp. or Cloud.
- Ability to work independently and in fast paced environment
For a confidential discussion or to find out more contact Rucha Swain onor apply now.
Employment Type
Full Time
