Develop and implement a comprehensive corporate branding strategy that supports the organizations mission and objectives.
Manage and direct the communication team to ensure consistent messaging across all internal and external communications including public relations/media communications and social media.
Work closely with the PR team to build messaging strategies to develop PR plan generate storylines local media contact in supporting to marketing campaigns.
Collaborate with crossfunctional teams including Marketing HR and Legal and all SBUs to ensure consistent communication across the organization.
Stay up to date on industry trends and emerging technologies to continuously improve communication strategies.
Partner with the D&I Team on all matters related to diversity and inclusion.
Develop and manage budgets timelines and performance metrics
Corporate Social Responsibility (CSR/Bespoke properties)
Manage and direct CSR programs including philanthropy community outreach and sustainability initiatives.
Raise awareness of the companys social responsibility commitments through marketing and communication
Brand Strategy:
Develop and implement a branding strategy that aligns with the organisations mission and values.
Manage and direct brand development and deployment across all communication channels including social media.
Develop a strong brand voice and maintain brand integrity across all platforms of communication.
Planning & executing various activities and campaigns to increase awareness & salience of the brand
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