Position : Lead Generation Specialist
Work Hours (Client) : Monday to Friday 9am5pm EST
Pay Range : USD/month (depending on interview assessment and client's approval) Please take note that pay will be given in USD
About the client:
We are a digital fullservice innovation branding software UX and digital strategy agency committed to elevating brands to new heights. Our team brings over 50 years of combined experience working with both major brands and small businesses. We embrace the latest technologies including web video IoT mobile AI AR/VR and all facets of design. Our focus on transparency automation and streamlined workflows empowers us to tackle the modern challenges many companies face in the digital landscape. We pride ourselves on being a tightknit team of strategists designers developers and digital change agents who collaborate to create impactful campaigns. By listening innovating and trusting our expertise we consistently deliver outstanding results for our clients.
About the job:
We are seeking a motivated Lead Generation Specialist to join our dynamic team. This role will focus on creating compelling narratives around our service offerings and utilizing outbound techniques to generate interest and set up meetings with potential clients. The ideal candidate will be comfortable communicating with various roles within target companies and working within specific Ideal Customer Profile (ICP) parameters.
Duties and Responsibilities:
Narrative Development:
Outbound Lead Generation:
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Utilize outbound techniques including tools like Apollo and LinkedIn to generate interest in our services.
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Identify and engage potential leads within specific ICP parameters to maximize outreach effectiveness.
Communication and Engagement:
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Communicate with various roles within target companies to understand their needs and present tailored solutions.
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Schedule meetings for account executives with qualified leads to foster relationships and initiate discussions.
Collaboration:
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Work closely with the marketing and sales teams to align lead generation efforts with broader business goals.
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Provide feedback and insights on lead generation strategies to enhance overall effectiveness.
Performance Tracking:
Minimum Requirements:
- Proven experience in lead generation or a related role with a strong understanding of outbound techniques.
- Familiarity with digital marketing concepts and a passion for technology and branding.
- Excellent communication and interpersonal skills with the ability to engage effectively with diverse stakeholders.
- Strong narrative development skills capable of articulating complex ideas clearly and persuasively.
- Proficiency in using lead generation tools such as Apollo LinkedIn and CRM software.
- Basic understanding of marketing automation tools and analytics.
- Selfmotivated with a resultsdriven mindset and a willingness to learn and adapt.
- Ability to work both independently and collaboratively within a teamoriented environment.