Marketing AssociateFintech
Marketing AssociateFintech
Posted on :
18-10-2024
Employer Active
1 Vacancy
Job Alert
You will be updated with latest job alerts via emailValid email field required
Send jobs
Share
Send me jobs like this
Job Alert
You will be updated with latest job alerts via emailValid email field required
Send jobs
Job Description
Job Title: Marketing Associate
Location: Ikeja Lagos
Job Type: Fulltime
Industry: Financial Services
Company Overview:
Our client is a leading financial services company that offers a wide range of solutions including wealth management investment advisory and loan services. We are seeking a dynamic Marketing Associate with strong digital marketing skills and a proven track record in the financial industry to join our marketing team.
Job Summary:
The Marketing Associate will play a key role in driving the company s marketing efforts with a strong focus on digital channels. You will collaborate with crossfunctional teams to execute marketing strategies that promote the company s financial products and services. You will be responsible for implementing and managing digital marketing campaigns monitoring performance metrics and contributing to the overall growth of the brand.
Key Responsibilities:
- Digital Marketing Campaigns:
- Plan and execute digital marketing strategies including SEO SEM email marketing social media marketing and content marketing.
- Manage social media accounts (LinkedIn Twitter Instagram etc.) to increase brand awareness and engagement.
- Monitor analyze and report on campaign performance using analytics tools to measure ROI and optimize strategies.
- Content Creation:
- Assist in the development of content (blog posts whitepapers case studies infographics) that aligns with the company s marketing objectives.
- Work with design and content teams to create compelling marketing materials for various digital platforms.
- Market Research:
- Conduct research to understand current market trends and identify potential growth opportunities within the financial services sector.
- Stay updated on industry news and competitor activities to help position the company as a thought leader.
- Customer Engagement:
- Work closely with the sales team to create marketing campaigns that engage prospective clients and existing customers.
- Build and nurture relationships with key stakeholders influencers and partners through email campaigns and digital touchpoints.
- Brand Development:
- Assist in maintaining the company s brand identity by ensuring consistency across all marketing materials and platforms.
- Collaborate with internal teams to maintain a cohesive brand voice and message across all channels.
- Lead Generation:
- Drive lead generation efforts through digital marketing tactics like paid advertising social media campaigns and partnerships with relevant financial influencers.
- Optimize lead funnels to increase conversion rates for key financial products and services.
- Marketing Analytics:
- Use Google Analytics HubSpot and other digital marketing tools to track and measure the performance of marketing efforts.
- Provide regular reports on key performance indicators (KPIs) such as traffic engagement lead conversion and sales to the management team.
- Event Coordination:
- Support in organizing and promoting both online and offline events such as webinars seminars and conferences that promote the company s financial services.
- Collaboration:
- Liaise with external agencies vendors and partners to execute marketing campaigns both online and offline.
- Work with the compliance team to ensure all marketing materials and communications are in line with industry regulations.
Requirements:
- Education: Bachelors degree in Marketing Communications Business or a related field. A Master s degree is an added advantage.
- Experience: At least 3 years of marketing experience preferably in the financial services industry.
- Digital Marketing Expertise: Proven experience with SEO SEM social media marketing email campaigns and content marketing.
- Technical Skills: Proficiency in marketing tools such as Google Analytics HubSpot Hootsuite and Adobe Creative Suite.
- Analytical Skills: Ability to analyze and interpret marketing data to optimize campaign performance.
- Communication Skills: Excellent verbal and written communication skills with a knack for storytelling and content creation.
- Team Player: Ability to work collaboratively across departments and manage multiple projects simultaneously.
- Attention to Detail: Strong organizational skills with a keen eye for detail to ensure highquality output in all marketing efforts.
Key Competencies:
- Strong understanding of financial products and services
- Strategic thinking and creativity
- Ability to work under pressure and meet deadlines
- Datadriven approach to decision making
- Adaptability in a fastpaced environment
What We Offer:
- Opportunity for growth and professional development
- A collaborative and supportive work environment
- Exposure to innovative financial products and services
Method of Application
Interested & qualified candidates should send their CVs to recruitment @stresertintegrated.com using MABW24 as the subject of the mail
Employment Type
Full Time
Key Skills
Report This Job
Disclaimer: Drjobpro.com is only a platform that connects job seekers and employers. Applicants are advised to conduct their own independent research into the credentials of the prospective employer.We always make certain that our clients do not endorse any request for money payments, thus we advise against sharing any personal or bank-related information with any third party. If you suspect fraud or malpractice, please contact us via contact us page.
