Business Data Analyst
Business Data Analyst
Posted on :
19-11-2024
Employer Active
1 Vacancy
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Job Description
- Develop evaluate and report targeted marketing strategies and initiatives
- Develop a wide variety of models to predict and better understand consumer behaviour
- Design and launch experiments determine campaign targeting strategies and develop category specific KPIs forecasts and goals
- Conduct user/transaction analysis
- Conduct market and consumer behaviour trend analysis
- Keep abreast of industry and market trends
- Build dashboards reports and alerting systems for the ongoing analysis and monitoring of marketing campaigns categories and channels
- Identify process and system improvement opportunities by monitoring existing metrics analysing data and partnering with internal teams as needed
- Support the ongoing analysis of business performance required to inform marketing and product development decisions on a daytoday basis
- Enable effective decision making by retrieving and aggregating data from multiple sources and compiling it into a digestible and actionable format.
- Develop and maintain strong working relationships with internal business partners and external vendors to improve strategies and make recommendations.
- Work collaboratively with consumer insights/data analysts/data scientists to translate data into
- insights and outcomes that the domain can leverage
- Managing ongoing delivery of data and insights from existing tracking and internal data
- Create reports and dashboards visualising the output of analyses
- Communicate insights using data visualisation and presentations to stakeholders
- Other roles as assigned by the Growth leadership
Requirements
- Bachelor s Degree with a minimum of 2.1 is required.
- At least 3 years relevant experience in data analysis.
- Must be able to work in a highvelocity high performance environment.
- An understanding of Financial services particularly Money Transfer and Mobile commerce
- Creative thinking and innovative approach to solving challenges
- Active listening skills
- Knowledgeable/Comfortable with technology
- Must have completed the mandatory NYSC.
Employment Type
Full Time
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