Grow Your Career with FYZICAL Become a Physician Marketing Liaison
Grow Your Career with FYZICAL Become a Physician Marketing Liaison
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Job Description
FYZICAL Therapy & Balance Centers of Doylestown is seeking a parttime Physician Marketing Representative to join our team. The Physician Marketing Representative (or Physician Liaison) works closely with our clinical team and is a brand ambassador to the community who will call upon local physicians to build a relationship and prospect referral leads to grow the patient referral base. This position is essentially a combination of sales and public relations through strategically promoting the clinics services and treatments while strengthening our reputation in the community. This role is responsible for overseeing a designated territory of physicians and medical clinics.
Reporting to the Area Manager the Physician Liaison is critical for the success of a clinic. Not only will this person strive to increase patient referrals and strengthen relationships with providers and their staff but as a community facing representative will provide prospective patients and the community with a first impression of our brand. The Physician Liaison works to cultivate positive open and helpful relationships among community practices medical staff and providers alike while managing feedback and strengthening our reputation. The Liaison is essentially the bridge between our clinic and the referring offices and our broader community.
Essential Functions:
- Call upon physicians in a designated territory building volume and favorable provider perceptions among internal and external referral streams.
- Execute specific outreach relationship building and marketing plans to meet goals.
- Analyze referral data update CRM system and facilitate marketing campaigns.
- Develop strong business relationships with local community organizations and businesses.
- Work collaboratively with other system functions that interact with physician offices including hospital medical affairs outbound referral systems provider recruitment and provider resources.
- Establish and maintain ongoing communications with referring providers and/or their office staff including routine or followup visits emails and phone calls.
- Use researchbased methods to build awareness and trust.
- Identify referral sources / target audiences
Requirements
Successful Candidates Must Have:
- Experience in Marketing/Communications preferably in Healthcare.
- Excellent time management organization and communication skills.
- Flexibility and ability to thrive in a fastpaced environment.
- Outgoing and adept and building relationships in a saleslike role.
- Knowledge of and experience using CRM software.
- Effective oral and written communication skills.
- A valid Driver s License as daily driving is a job requirement.
- Willing to travel within an assigned territory (Doylestown area)
Successful Candidates Must Have: Experience in Marketing/Communications, preferably in Healthcare. Excellent time management, organization and communication skills. Flexibility and ability to thrive in a fast-paced environment. Outgoing and adept and building relationships in a sales-like role. Knowledge of and experience using CRM software. Effective oral and written communication skills. A valid Driver s License, as daily driving is a job requirement. Willing to travel within an assigned territory (Doylestown area)
Employment Type
Full Time
