PPC Specialist B2B SaaS Campaign
PPC Specialist B2B SaaS Campaign
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Job Description
We are Looking for aPPC(Pay Per Click) Specialistto Join our Marketing Team:
Experience: 2Years
Shift:(UK Shift)
Qualification:Graduation with relevant experience and Certifications. MBA is an added advantage.
Role & Responsibilities:
Plan and form effective paid search strategies
Run and optimize different PPC (Pay per click) campaigns
Run and optimize video marketing campaigns
Manage ad accounts on multiple platforms like Google Ads Bing FB LinkedIn Twitter Instagram etc
Plan a budget and monitor bids to increase ROI
Track KPIs to evaluate performance and pinpoint issues
Deliver reports for administration and management
Compose appealing and brief copies for adverts
Discover approaches and ways to decrease the risk of click fraud
Stay up to date with PPC (Pay per click) advertising and SEM (Search Engine Marketing) trends
Maintain and monitor keyword bids account daily and monthly budget caps impression share quality score and other important account metrics
Communication with team and management on project development timelines and results
Negotiate/close deals and handle complaints or objections
Minimum Skills Required:
2years of experience in Search Engine Marketing (SEM) and Paid Search (PPC)
Experience with website analysis using various analytics tools including Google Analytics and internal reporting tools.
Experience working with popular PPC ad platforms (Google AdWords Bing AdCenter FB ads etc).
AdWords / Bing certification is a plus.
Basic knowledge of paid video marketing.
Ability to work in a flexible work schedule.
Hubspot CRM knowledge/experience added advantage.
Employment Type
Full Time
