Work Setting: Fully Onsite
About the job
We are seeking a highly motivated and experienced Growth Marketing Executive to join our team. In this role you will be responsible for strategizing and implementing a comprehensive social media strategy producing and coordinating the production of compelling content across various social media platforms and blogs and optimizing SEO and SEM efforts to drive growth increase brand awareness drive customer acquisition and support sales efforts.
Responsibilities
Develop and Implement Growth Strategies:
- Design execute and optimize multichannel growth strategies to drive user acquisition engagement and retention.
- Collaborate with product engineering and sales teams to align growth initiatives with business goals.
Performance Analysis and Optimization:
- Analyze data to identify trends insights and areas for improvement across the marketing funnel.
- Conduct A/B testing and experiments to optimize campaigns and maximize ROI.
Channel Management:
- Oversee and manage various digital marketing channels including SEO SEM email marketing social media content marketing and paid advertising.
- Develop and execute campaigns for both organic and paid channels.
Content and Creative Strategy:
- Work with the content team to develop engaging and highconverting content.
- Ensure consistent brand messaging across all marketing materials and channels.
Customer Insights and Segmentation:
- Utilize customer data to create detailed customer personas and segment audiences for targeted marketing efforts.
- Conduct market research to understand customer needs preferences and behaviors.
Collaboration and Leadership:
- Foster a collaborative environment encouraging innovation and experimentation to achieve growth targets.
Reporting and Communication:
- Develop and present regular reports on growth metrics campaign performance and strategic initiatives to stakeholders.
- Communicate effectively with senior management and crossfunctional teams to align on growth objectives.
Requirements
- 23 years minimum requirement
- Degree/Diploma in marketing business or a related field
- Meta Ads certification or an equivalent certification is a plus
- Proven experience as a Marketing Executive/Growth Hacker or similar role
- Experience developing and executing successful marketing campaigns across multiple channels
- Experience in setting up and managing paid advertising campaigns (e.g. Google Ads Meta Ads TikTok Ads or LinkedIn Ads) is a must.
- Strong analytical skills and the ability to use data to make datadriven decisions
- Knowledge of SEO SEM PPC and social media marketing
- Excellent communication and collaboration skills
- Selfmotivated and able to work independently.