Digital Marketing Specialist - Media House
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Job Description
Are you a skilled Digital Marketing Specialist with a passion for driving results through SEO social media marketing and programmatic advertising We are looking for a dynamic individual who can take our digital presence to the next level and implement effective strategies across various platforms.
Role Overview:
As a Digital Marketing Specialist you will be responsible for developing implementing and managing digital marketing campaigns that promote our brand and services. Your expertise in SEO social media marketing and programmatic ads will be crucial in driving traffic increasing engagement and optimizing conversion rates.
Key Responsibilities:
- Search Engine Optimization (SEO):
- Develop and execute SEO strategies to improve organic search rankings.
- Conduct keyword research optimize website content and ensure best practices for onpage and offpage SEO.
- Monitor SEO performance using tools such as Google Analytics Search Console and other SEO tools to measure success and implement improvements.
- Social Media Marketing:
- Create and manage engaging content for social media platforms (Facebook Instagram Twitter LinkedIn etc.).
- Develop and execute social media strategies to increase brand awareness and drive user engagement.
- Monitor and report on the performance of social media campaigns optimizing strategies based on analytics.
- Programmatic Advertising:
- Implement and manage programmatic ad campaigns across various platforms to reach targeted audiences.
- Optimize campaigns for performance by analyzing data and adjusting targeting bids and creatives.
- Collaborate with external vendors and programmatic platforms to ensure seamless ad execution.
- Content Strategy:
- Work closely with the content team to ensure all digital marketing materials align with SEO best practices and social media trends.
- Create content calendars and plan promotions to support business goals.
- Analytics & Reporting:
- Track measure and analyze all digital marketing campaigns and channels.
- Provide detailed reports on performance insights and areas for improvement.
Qualifications:
- Proven experience (3 years) in digital marketing with a strong focus on SEO social media marketing and programmatic ads.
- Strong understanding of SEO tools (Google Analytics SEMrush etc.).
- Experience with social media platforms and advertising tools (Facebook Ads Google Ads etc.).
- Knowledge of programmatic ad platforms and experience in managing digital ad campaigns.
- Strong analytical skills and the ability to interpret data to make strategic decisions.
- Excellent communication and collaboration skills.
Job Type: Fulltime
Location: Doha Qatar
Experience: 3 years of experience in digital marketing
Language: Arabic (Required)
Job Type: Fulltime
Language:
- Arabic (Required)
Location:
- Doha (Required)
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Employment Type
Full Time
