Senior Manager Marketing Communications
Senior Manager Marketing Communications
Posted on :
18-10-2024
Employer Active
1 Vacancy
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Job Description
Communications & Media Support:
- Assist in formulating and executing communications and media plans across multiple revenue streams.
- Ensure timely and accurate delivery of communications initiatives by coordinating with relevant teams.
- Support the Director in creating positive news to drive PR value across both local and global earned media channels.
- Assist in reviewing and refining communications materials including sales decks inhouse collateral press materials ad copies and digital assets.
- Support the development of content that showcases the unique features of the hotels convention centre dining outlets and spa.
Campaign & Event Management:
- Coordinate and manage the execution of communications campaigns ensuring alignment with digital social email and traditional marketing strategies.
- Assist in hosting media bloggers influencers and content creators to secure positive coverage and drive revenue.
- Support the marketing and promotion of hotelled events to achieve attendance and engagement goals.
Market Research & Analysis:
- Collaborate with the marketing team to conduct market research analyze consumer preferences and monitor competitive landscapes.
- Provide insights and recommendations to improve communications strategies and support business objectives.
Partner & Industry Engagement:
- Assist the Director in establishing and nurturing partnerships with key industry players and collaborators.
- Support cobranded guest experiences through active engagement with relevant brands.
Budgeting & Reporting:
- Assist in monitoring the budget for communications campaigns ensuring efficient use of resources and adherence to forecasts.
- Prepare regular performance reports and contribute to the analysis of campaign effectiveness.
Additional Responsibilities:
- Collaborate with the Director on special Sales & Marketing projects as needed.
- Ensure compliance with hotel and departmental policies and procedures.
Qualifications :
- A minimum of 5 years of marketing public relations or media experience
- Familiar with the hospitality dynamics in Singapore and the region
- Strong knowledge of marketing and communications principles with a focus on the latest trends.
- Excellent communication writing and analytical skills.
- Ability to collaborate effectively with internal teams and external partners.
- Familiarity with media management influencer engagement and digital analytics tools.
- Strong media network will be a major advantage
- Expertise in press release media management influencer engagement
- Proficiency with influencer analysis and media monitoring platforms
- Creative thinking and the ability to stay updated with current hospitality and marketing trends
- Collaborative and adaptable with the ability to work in a fastpaced and dynamic environment
Remote Work :
No
Employment Type :
Fulltime
Employment Type
Full-time
Key Skills
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