Marketing Manager
Marketing Manager
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Job Description
At Mission Translate marketing is about understanding people — and building awareness about how our products/services can satisfy their needs. Were looking for an experienced and versatile marketing manager who is hungry to do this and more.
We are also offering the opportunity to work with two of the best marketing professionals in the country!
Our ideal candidate has experience developing and executing marketing campaigns while managing and inspiring a team. He/she will be comfortable with daytoday marketing activities as well as longterm strategy thriving with tight deadlines and changing needs. If you are a peopleperson who loves the rewarding challenge of building a brand we want to hear from you.
Objectives of this Role
- Establish positioning identify target audiences and develop marketing plans with specific objectives across different channels and segments
- Lead the execution of marketing programs from start to finish leveraging internal support and driving collaboration
- Analyze customer insights consumer trends market analysis and marketing best practices to build successful strategies
- Create maintain and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and gotomarket strategies complete with formal proposals and recommendations on tactics
- Partner with email performance marketing and web teams to design test and evolve lead nurturing tactics.
Daily and Monthly Responsibilities
- Working in partnership with the creative team develop creative briefs and guide creative direction to meet objectives for all advertising and publicfacing communications including print digital and video assets
- Conceptualize and execute on multichannel campaigns across the prospect and customer lifecycle ensuring the alignment of communications and messaging across all channels
- Manage content and updates for customer and internal touch points establishing budget guidelines participating in events documenting business processes and providing additional sales support
- Gather customer and market insights to inform outreach strategies increase customer conversions and generate more qualified leads
- Identify effectiveness and impact of current marketing initiatives with tracking and analysis and optimize accordingly
- Present ideas and final deliverables to internal and external teams and communicate with senior leaders about marketing programs strategies and budgets
Skills and Qualifications
- Bachelors degree in marketing business or related field
- Excellent written and verbal communication skills
- Proven experience developing marketing plans and campaigns
- Strong content writing skills with an ability to ensure content is onbrand and engaging of its target audience
- Strong project management multitasking and decisionmaking skills
- Metricsdriven marketing mind with eye for creativity
- Experience with HubSpot marketing automation and CRM tools
Preferred Qualifications
- Masters degree a plus
- Proven proficiency with online marketing and social media strategy
- Proven experience successfully utilising interactive applications and networking platforms
Employment Type
Full Time
