Company Size
Largescale / Global
Experience Required
4 8 years
Working Days
6 days/week
Office Location
Viman Nagar Pune
Role & Responsibilities
- Execute the content production and management plan to serve specified business objectives
- Interface with Business Search Marketing and Analytics
- Support the search marketing team to win search rankings for a large keyword portfolio
- Regularly update oneself with the latest tools technologies and trends
- Knowledge on content management for Apps
- Study the global best practices
- Contribute ideas to refine workflow and processes
- Track and analyse content metrics related to production reach traffic consumption and engagement
- Continuously track content performance (impact on business and RoI)
- Identify opportunities to improve funnel conversion rates through content
- Run content related tests and experiments
Ideal Candidate
- Highscale production management and distribution of digital content that delivers tangible business value
- Experience with multiformat multichannel newage content; Awareness of content marketing methods and latest tools technologies and trends
- Experience on content management & tools on App eco system
- Stakeholder management agency management
- Business orientation Project management number orientation
- A penchant for writing editing and storytelling
- Understanding of how content can drive business in Apps
- Handson experience working on large content marketing programs
- Ability to manage content at scale for multiple channels devices and formats especially mid to longform articles and shortlength videos
- Proven experience in managing a loyal subscriber base
- Mobilefirst thinking
- Exposure to using data and analysis to improve content performance
- Comfort with marketing technology platforms
- Excellent agency management skills
- Passion stretch and agility
- Stakeholder management and indirect influence
- Ability to manage change and ambiguity
- Quality orientation eye for detail
- Structured analytical thinking
- Comfort with numbers
- Bias for and outcomes
- 2 to 3 years of total experience preferably in a highgrowth digital native company
- Education in mass communication journalism media; MBA a plus
Perks Benefits and Work Culture
Our people define our passion and our audacious incredibly rewarding achievements. Bajaj Finance Limited is one of India s most diversified Nonbanking financial companies and among Asia s top 10 Large workplaces. If you have the drive to get ahead we can help find you an opportunity at any of the 500 locations we re present in India.
copy editing,workflow refinement,editing,storytelling,funnel conversion optimization,analytics,content marketing,content metrics analysis,project management,agency management,content management,writing,content production,content writing,agility,app content management,search marketing,stakeholder management,data analysis,loyal subscriber base management