Product Manager- Healthcare Telemedicine

About Client:
We are a rapidly growing telehealth company dedicated to making healthcare more accessible and affordable. Our mission is to offer patients innovative healthcare solutions online while delivering exceptional care and service.

As a Product Manager you will be responsible for guiding the development of new products including defining strategy conducting market research and leading crossfunctional teams to deliver innovative healthcare solutions. Your main focus will be on building out and launching a new product line ensuring that it integrates seamlessly with our existing platform including updating our CRM and EMR systems to fit the new product. Additionally you will monitor and analyze competitor products and implement changes to our UX/UI to ensure we stay competitive. This role also requires strong experience in B2C ecommerce and Conversion Rate Optimization (CRO) to effectively market and manage products directly to consumers and optimize sales performance.

Key Responsibilities:

• Conduct thorough market research to understand user needs competitor products and industry trends.
• Develop and maintain a clear product roadmap and strategy for the new product line.
• Update the CRM and EMR systems to ensure they integrate the new product line including defining new fields and values.
• Monitor competitor products and identify opportunities for UX/UI improvements collaborating with designers and developers to implement those changes.
• Work closely with UX/UI designers utilizing tools like Figma to define the user experience and ensure a seamless interface for customers.
• Collaborate with the engineering team (both frontend and backend) to define technical requirements and oversee implementation.
• Coordinate with the CRM and EMR teams to ensure proper integration of new product features with the existing systems.
• Define and prioritize product features based on customer needs business value and technical feasibility.
• Manage B2C ecommerce strategies and apply CRO techniques to effectively market the product directly to consumers and optimize for sales and user engagement.
• Establish clear KPIs and success metrics to measure the impact of the new product line.
• Oversee product launches and ensure successful rollouts with clear communication and collaboration across departments.
• Gather and incorporate user feedback to continuously improve the product.

Qualifications:

• Proven experience as a Product Manager preferably in healthcare telehealth or a related industry.
• Strong understanding of market research product lifecycle management and product strategy.
• Experience working with crossfunctional teams including designers engineers and marketing teams.
• Ability to work closely with technical teams understanding technical tradeoffs and decisions.
• Experience with CRM and EMR systems and the ability to update and integrate new product features into existing systems.
• Proficiency in Figma or similar UX/UI design collaboration tools.
• B2C ecommerce experience with a strong focus on directtoconsumer marketing and product management.
• CRO experience with proven results in optimizing user conversion and engagement rates.
• Excellent project management skills with the ability to prioritize tasks manage multiple projects and meet deadlines.
• Strong analytical skills and ability to translate data into actionable insights.
• Exceptional communication and collaboration skills.
• Bachelors or Masters Degree in Business Computer Science Design Healthcare Management or a related field.

Preferred:

• Experience in telehealth or healthcare technology.
• Familiarity with HIPAA compliance and healthcare regulations.
• Experience managing products that involve complex integrations with frontend backend CRM and EMR systems.

Benefits:

• Competitive salary and performancebased bonuses.
• Fully remote flexible work environment.
• Opportunities for career growth and development in a fastpaced industry.
• Work with a missiondriven team dedicated to improving access to healthcare.

Remote Work :

No