This role is for one of the Weekdays clients
We are seeking a dynamic and creative Social Media Manager with a strong understanding of Web3 blockchain and crypto trends to lead our social media efforts. The ideal candidate will have expertise in SEO social media marketing and be passionate about building a digital community around innovative Web3 projects. You will be responsible for crafting and executing social media strategies optimizing content for SEO and growing our online presence across various platforms.
Key Responsibilities:
- Social Media Strategy: Develop and implement innovative social media strategies across platforms like Twitter LinkedIn Discord Instagram and others targeting the Web3 and blockchain community.
- Content Creation: Create curate and manage highquality content that aligns with Web3 trends industry news and company values. Engage followers with informative and captivating posts.
- SEO Optimization: Optimize social media posts and profiles for SEO to drive organic traffic to our platforms and improve search engine visibility.
- Community Engagement: Actively engage with the Web3 community building and fostering relationships with key influencers followers and partners.
- Analytics & Reporting: Track social media performance using analytics tools providing regular reports and actionable insights to improve content strategy.
- Campaign Management: Plan and execute social media campaigns that drive awareness engagement and conversions for Web3 initiatives and product launches.
- Brand Voice & Consistency: Maintain a consistent brand voice across all social media channels ensuring alignment with overall marketing strategies.
- Collaboration: Work closely with marketing design and content teams to align social media efforts with broader business goals.
Qualifications:
- Web3 Knowledge: Strong understanding of blockchain cryptocurrencies NFTs DeFi and Web3 technologies.
- SEO Skills: Proven ability to optimize content for search engines and improve organic reach through SEO techniques.
- Social Media Savvy: Proficiency in platforms like Twitter Discord LinkedIn Instagram and experience with social media management tools (e.g. Hootsuite Buffer).
- Creative Content Creation: Ability to create visually appealing and engaging social media content (experience with Canva Photoshop or video editing is a plus).
- Analytical Mindset: Strong analytical skills and experience with social media analytics tools (Google Analytics Twitter Analytics etc.).
- Strong Communication: Excellent writing and communication skills with a flair for community building and engagement.
- Trend Awareness: Passion for staying updated on the latest social media and Web3 trends.
Preferred:
- Experience working in a startup or fastpaced environment.
- Familiarity with online communities like Reddit Telegram or similar Web3 forums.
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