Regional Product Manager - Immunoay POCT - Beckman Coulter Diagnostics
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Job Description
In our line of work life isnt a given its the ultimate goal. When life takes an unexpected turn our technology and solutions enable caregivers to make informed diagnostic decisions to improve patient care. This is our shared purpose at Radiometer and what unites all 4000 of us no matter our roles or where in the world were located. Creating impactful innovations like ours doesnt happen overnight it requires uncompromising persistency passion and a desire to make a difference. Here you can learn grow and chart an uncommonly diverse career.
Radiometer is proud to work alongside a community of six fellow Diagnostics Companies at Danaher. Together were working at the pace of change to improve patient lives with diagnostic tools that address the worlds biggest health challenges.
The Product Manager Immunoassay Point of Care Testing (POCT) for Radiometer is responsible to build the strategy develop marketing action plan product lifecycle management define segmentation and drive growth profitability for Immunoassay POCT market segment.
This position is based in Mumbai and will be working in hybrid work setup. At Radiometer our vision is to improve global healthcare with reliable fast and easy patient diagnoses.
You will be a part of the Marketing & Product Management Team and report to the Marketing Manager Middleeast Africa & Turkey. If you thrive in a multifunctional & fast paced role and want to work to build a worldclass Marketing organizationread on.
In this role you will have the opportunity to:
- Work in close collaboration with Sales Service & other functions to execute strategic and tactical programs for increasing brand awareness and market penetration and achieve revenue targets for Immunoassay POCT Analyzer.
- Analyze key metrics that define success such as forecasting conducting market surveys evaluating market trends measuring customer critical success factors through interaction with customers; build market insight through market research and VOC.
- Implementation of integrated strategies encompassing advertising promotions and work in conjunction with Global Marketing Team for designing artwork & collaterals.
- Provide sales team with necessary tools and training to successfully represent Radiometer win against competition and be a trusted partner.
- Cultivate strong relationships with external customers/key experts through regular client visits and utilize those to strengthen the competitive position and performance Key Expert development in conjunction with sales management.
- End to end support from product launch to managing the product lifecycle which includes all the marketing initiatives but does not limit to that; but also covers regulatory supply chain pricing and forecasting.
The essential requirements of the job include:
- University Graduate or Postgraduate in Lab Technology Clinical Technology Biochemistry Clinical Pathology or equivalent with strong preference for MBA.
- 7 years of product management/marketing experience in POC IVD products.
- Knowledge and understanding of laboratory & POC practices.
- Good communication presentation skills and interpersonal skills.
- Experience with product launches and product lifecycle management.
It would be a plus if you also possess previous experience in:
- Sales experience in the healthcare/IVD industry.
At Danaher we bring together science technology and operational capabilities to accelerate the reallife impact of tomorrows science and technology. We partner with customers across the globe to help them solve their most complex challenges architecting solutions that bring the power of science to life. Our global teams are pioneering whats next across Life Sciences Diagnostics Biotechnology and beyond. For more information visit confidential
At Danaher we value diversity and the existence of similarities and differences both visible and not found in our workforce workplace and throughout the markets we serve. Our associates customers and shareholders contribute unique and different perspectives as a result of these diverse attributes.
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Employment Type
Full Time
