ociate Product Manager - GSK
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Job Description
Posted Date: Sep 5 2024
Associate Product Manager RespiratoryGenMed.
At GSK we unite science technology and talent to get ahead of disease together.
Are you looking for an opportunity to manage the integration of pharmaceutical brands and execute the marketing campaign to optimize the customer experience If so this is the role for you.
An exciting opportunity as presented for a dynamic Associate Brand Manager to bring value to our Respiratory portfolio. This role is a driving force for the organization and will be accountable for jointly creating and implementing the operational plan of Respiratory GenMed portfolio based on the brand strategy. You will work closely with the respiratory marketing manager on setting the strategy executing the operational plan and with the broader commercial team (including sales) and the crossfunctional team of Medical CTC Market Access Omnichannel Selling Excellence and other supporting functions to ensure we meet performance ambitions within a highly competitive market environment.
Respiratory is an extremely important for GSK as one of the main growth drivers. It is dynamic and competitive therapy area where GSK is offering a portfolio set to positively help Asthma and COPD patients.
Job Purpose:
Plan and execute the respiratory brand activities and the strategic operational plan to achieve commercial brand success with focusing on external interactions to collect robust insights.
Key Responsibilities:
- Spend 50% of time in the eld for maximum customer engagement and insight generation.
- Unlock the business opportunities and demonstrate a growth mindset and vision of 24 years as well as long range forecasting.
- Collaborate with local medical market access Omnichannel team and sales teams for effective HCP engagement.
- Engage with external experts and key groups for deep customer insights and responsiveness to customer needs.
- Work crossfunctionally to provide regular market and customer insights.
- Ensure optimal implementation of the operational Plans and orchestrate all activities that have been implemented at the customer level to ensure endtoend brand management.
- Manage local congresses and GSK led events both digital and facetoface.
- Execute global integrated campaigns awlessly customizing them to address customer personas and segments including both facetoface and digital components.
- Collaborate with Selling Excellence for team readiness and conduct eld force training on strategy and product knowledge.
- Ensure resources allocation is in line with the decided priorities.
- Work closely with relevant cross functional teams Market access CTC and sales force to prepare and execute the access to ensure timely patients access to GSKs medications.
Knowledge and Application:
- Coordinate the local approval process for promotional campaigns ensuring adherence to monthly cycle deadlines and conducting business in accordance with GSK internal policies and countryspecic regulations.
- Maintain uptodate knowledge of marketing techniques selling skills and compliance frameworks to effectively support the measurement of tools and gain approvals within the appropriate governance framework.
- Possess knowledge of internal metrics and stakeholders to identify the appropriate individuals involved in decisionmaking processes for delivering operational plans.
Problem solving and Innovation:
- Effective problemsolving skills are essential for leading the successful implementation of the operational plan.
- The role also involves drawing connections between innovative approaches customer shifts utilizing knowledge of existing tools and platforms to ensure their relevance and keep them updated.
Interaction:
- Adhere to GSK policies and compliance standards in all business activities.
- Collaborate with internal stakeholders such as sales medical regulatory and others to lead and inuence efforts aimed at gathering customer insights ensuring a mutually benecial outcome for customers patients and GSK.
Why you:
We seek professionals with the following essential skills to contribute to our objectives:
Basic qualications:
- A pharmacist is a must with valid SHCC.
- 3 or more years of experience in Saudi Pharma industry.
- Proven track of successful performance.
Preferred qualications:
- Demonstrate exceptional communication and organizational skills.
- Preferred to have 1 or more years of experience in marketing role permanent or assignment role or 1 year experience as VAM/SAM/KAM.
- Experience in Respiratory is considered a plus.
- Master level degree in Sales and marketing is considered a plus.
Essential skills and abilities:
- Possess excellent communication skills both verbal and written
- Demonstrate strong project management and problemsolving capabilities. Have a good understanding of customer insights and campaign development.
- Exhibit prociency in strategic marketing competencies.
- Understand analytics and performance management.
- Capable of collaborating across boundaries and working in crossfunctional areas.
- Competent in thriving within a multicultural environment.
- Display high resilience and agility.
Closing Date: 12th September 2024
Why GSK
Uniting science technology and talent to get ahead of disease together.
GSK is a global biopharma company with a special purpose to unite science technology and talent to get ahead of disease together so we can positively impact the health of billions of people and deliver stronger more sustainable shareholder returns as an organisation where people can thrive. We prevent and treat disease with vaccines specialty and general medicines. We focus on the science of the immune system and the use of new platform and data technologies investing in four core therapeutic areas (infectious diseases HIV respiratory/ immunology and oncology).
Our success absolutely depends on our people. While getting ahead of disease together is about our ambition for patients and shareholders its also about making GSK a place where people can thrive. We want GSK to be a place where people feel inspired encouraged and challenged to be the best they can be. A place where they can be themselves feeling welcome valued and included. Where they can keep growing and look after their wellbeing. So if you share our ambition join us at this exciting moment in our journey to get Ahead Together.
Contact information:
You may apply for this position online by selecting the Apply now button.
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