Responsibilities:
Digital Campaign Management:
Plan and execute digital marketing campaigns across various platforms.
Monitor campaign performance analyze data and make optimization recommendations.
Collaborate with the marketing team to develop creative ad copies and visuals.
Social Media Management:
Manage and grow the social media presence of our four portfolios on platforms such as Facebook Twitter Instagram and LinkedIn.
Create engaging and shareable content including posts images and videos.
Monitor social media trends and stay updated with industry best practices.
Content Creation:
Assist in creating blog posts articles infographics and other content for our website and social media channels.
Ensure content is SEOfriendly and aligned with our brand voice and messaging.
Email Marketing:
Coordinate email marketing campaigns including designing templates segmenting email lists and tracking performance metrics.
Help develop email marketing strategies to nurture leads and engage existing customers.
Data Analysis and Reporting:
Compile and analyze digital marketing data to track KPIs and ROI.
Prepare regular reports on campaign performance and provide insights for continuous improvement.
Requirements
Qualifications:
A bachelor s degree in Marketing or any other businessrelated field or an equivalent in experience in similar role.
Proven experience (internship or entrylevel positions) in digital marketing.
Familiarity with digital marketing tools and platforms (e.g. Google Ads Facebook Business Manager Google Analytics email marketing tools).
Strong written and verbal communication skills.
Analytical and curious mindset
Creative thinking and problemsolving abilities.
An eye for design and the ability to collaborate effectively with the graphics designer or production team.
Uptodate with the latest marketing trends and best prac