We are seeking an innovative and experienced Creative Strategist to join clients team. This role is critical in driving the creative direction of marketing campaigns ensuring that a content resonates with a target audience and drives engagement and sales. The ideal candidate will have a strong background in ecommerce marketing with a particular focus on generating creative ideas for video ads visuals and copy.
Key Responsibilities:
- Develop and execute creative strategies for marketing campaigns across multiple platforms including Meta Taboola Pinterest and Google Ads.
- Collaborate with external agencies and the internal team to align creative efforts with overall marketing goals.
- Generate and test new ideas for video ads visuals and copy ensuring all content is onbrand and optimized for performance.
- Work closely with the video editor (freelancer) to create compelling video content for ads.
- Analyze campaign performance in collaboration with the media buyer to refine and improve creative strategies.
- Occasionally assist with copywriting tasks particularly for new product launches or special campaigns.
- Use WordPress to directly implement creative content avoiding the need for manual copypasting by the team.
Requirements:
- Proven experience as a Creative Strategist or similar rolein the ecommerce sector.
- Strong portfolio showcasing your ability to create impactful and engaging marketing content.
- Familiarity with video editing and graphic design tools (e.g. Adobe Photoshop Final Cut Pro) is a plus but not required.
- Experience with WordPress or similar CMS platforms.
- Ability to work independently managing multiple projects simultaneously.
- Fluent in German; experience working in Germanspeaking markets is a must.
- Comfortable working in a remote collaborative environment.
- Knowledge of the latest trends in ecommerce and digital marketing.
Working Hours:
- Fulltime position (35 hours per week).
Compensation and Benefits:
- Competitive salary.
- Standard German employment benefits including paid vacation and sick leave.
- Flexible working hours with remote work arrangements.
- Opportunity to work on innovative projects with growth potential.