Co-Founder digital marketing expert equity only

1. Digital Marketing Strategy:

• Develop and implement comprehensive digital marketing strategies to increase brand awareness and drive customer acquisition.
• Manage all digital channels including social media email marketing SEO/SEM and content marketing.
• Create and oversee campaigns that resonate with our target audience ensuring consistent messaging across all platforms.

1. Data Analytics and Optimization:

• Analyze digital marketing data to measure campaign performance ROI and customer behavior.
• Use datadriven insights to optimize marketing efforts and improve conversion rates.
• Provide regular reports on key metrics and make recommendations for future strategies.

1. Content Development and Management:

• Collaborate with the content team to create engaging and relevant content for various digital platforms.
• Ensure that all content aligns with BizVidyas brand voice and goals.
• Oversee content distribution and engagement across digital channels.

1. Growth Hacking:

• Identify growth opportunities through innovative marketing techniques and partnerships.
• Experiment with new channels and strategies to find the most effective ways to reach and engage our target audience.
• Leverage AI tools and technologies to enhance marketing efficiency and effectiveness.

1. Collaboration & Leadership:

• Work closely with product sales and tech teams to ensure marketing efforts are aligned with product launches and business goals.
• Mentor and guide junior marketing team members fostering a culture of creativity and continuous improvement.
• Engage with external partners influencers and communities to build strategic relationships.

• Proven experience in digital marketing preferably within the edtech or technology sectors.
• Strong analytical skills with experience in datadriven decisionmaking.
• Proficiency in digital marketing tools and platforms including Google Analytics SEO tools social media management and email marketing software.
• Experience with AI and automation tools in marketing is a plus.
• Excellent communication and leadership skills.
• Ability to work independently in a fastpaced startup environment.
• Entrepreneurial mindset with a passion for innovation and growth.

• Equitybased compensation with significant growth potential.
• The opportunity to be a key player in a fastgrowing edtech startup.
• A collaborative and innovative team environment.

digital marketing,customer acquisition,edtech