Digital Marketing Executive

We are looking for a passionate and resultsdriven Digital Marketing Expert to join our growing team. If you have a knack for SEO Google Ads social media and content creation and youre ready to make a significant impact on our digital presence we want to hear from you!

As a Digital Marketing Expert you will play a key role in developing implementing tracking and optimizing our digital marketing campaigns across all digital channels. You will be responsible for driving brand awareness engagement and conversions by leveraging a variety of digital marketing strategies including SEO SEM social media management content marketing and paid advertising.

Tasks

Search Engine Optimization (SEO):

• Develop and execute successful SEO strategies to increase organic search rankings and drive traffic.
• Conduct keyword research onpage and offpage optimization and technical SEO audits.
• Monitor and analyze website performance using tools like Google Search Console Google Analytics SEMrush and Moz and make datadriven recommendations for improvement.

Google Ads and SEM:

• Plan execute and optimize paid search campaigns on Google Ads to achieve maximum ROI.
• Conduct keyword research write compelling ad copy and manage bid strategies.
• Track and report on campaign performance analyzing metrics to identify trends and optimize campaigns.

Social Media Management:

• Develop and implement social media strategies to increase brand awareness and engagement.
• Create and curate engaging content for various social media platforms (Facebook Instagram Twitter LinkedIn etc.).
• Monitor social media channels for feedback respond to comments and foster community engagement.

Content Creation and Marketing:

• Create & Develop highquality SEOfriendly content for websites blogs email campaigns and social media.
• Collaborate with the design team to create visually appealing graphics and videos.
• Optimize content based on SEO and social media best practices to drive traffic and engagement.

Media Buying and Paid Advertising:

• Plan and execute digital advertising campaigns across various platforms including Google Ads Facebook Ads LinkedIn Ads and more.
• Conduct audience research and segmentation to ensure ads reach the right target audience.
• Monitor and analyze campaign performance adjusting strategies to maximize ROI.

Email Marketing:

• Plan and execute email marketing campaigns to nurture leads and drive conversions.
• Create & Develop email templates write copy and segment lists based on user behavior and demographics.
• Analyze email campaign performance and implement improvements to increase open rates clickthrough rates and conversions.

Analytics and Reporting:

• Track analyze and report on key performance metrics for all digital marketing campaigns.
• Use data to identify trends measure success and make informed decisions.
• Provide regular updates to management on campaign performance and recommendations for improvement.

Requirements

• Bachelors degree in Marketing Business Communications or a related field.
• 5 years of proven experience in digital marketing with a focus on SEO Google Ads and social media management.
• Strong understanding of current digital marketing trends tools and best practices.
• Proficiency in using digital marketing tools such as Google Search Console Google Analytics Google Ads Facebook Ads Manager SEMrush Ahrefs etc.
• Excellent analytical skills and experience with datadriven decisionmaking.
• Strong copywriting and content creation skills with an eye for detail.
• Ability to manage multiple projects simultaneously and meet deadlines in a fastpaced environment.
• Strong communication and interpersonal skills with the ability to work effectively in a team.
• Google Ads Certification and/or other relevant digital marketing certifications.
• Experience with email marketing platforms like Mailchimp HubSpot or similar tools.
• Familiarity with CMS platforms such as WordPress.
• Experience with marketing automation tools.
• Knowledge of HTML CSS or basic web development principles.

Benefits

All employees benefits for free (our famous games room daily breakfast fruits coffee and other hot drinks soft drinks and juices company days out and parties)

• Social insurance
• Opendoor management policy
• Full Medical insurance
• Accommodation and Transportation Allowance
• Friendly environment that values innovation and efficiency
• Exciting opportunities for career growth and talent development
• Feedback encouragement
• Recognition and reward programs
• Competitive salaries and incentives
• Friendly environment
• Flexible and Comfortable schedule
• Fun committees
• Monetary rewards
• Fun smart and creative people
• Career possibilities with growing team
• Paid vacations
• Social benefits

For more information about Nile Bits please visit our website:

nilebits dot com