drjobs SaaS Content Marketer

SaaS Content Marketer

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1 Vacancy
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Job Location drjobs

India

Salary drjobs

Not Disclosed

drjobs

Salary Not Disclosed

Vacancy

1 Vacancy

Job Description

Job description

We are seeking a dynamic and experienced SaaS Content Marketer to join our growing marketing team. The ideal candidate will be a strategic thinker with a proven track record in crafting compelling content that drives engagement generates leads and nurtures customer relationships. You will play a crucial role in our content strategy working closely with crossfunctional teams to ensure our messaging is consistent impactful and aligned with our brand voice.
Responsibilities
  • Develop and execute a comprehensive content marketing strategy tailored to our SaaS products.
  • Competitor analysis
  • Create highquality engaging content including blog posts whitepapers eBooks case studies webinars email campaigns and social media posts.
  • Collaborate with product sales and customer success teams to understand product features customer pain points and industry trends.
  • Manage content calendars to ensure timely delivery of content across various channels.
  • Optimize content for SEO to increase organic traffic and search engine rankings.
  • Analyze content performance metrics and provide insights to improve future content initiatives.
  • Stay abreast of industry trends competitive landscape and emerging technologies to keep content relevant and innovative.
  • Lead and mentor junior content team members ensuring best practices and continuous improvement.
Qualifications
  • Bachelor s degree in Marketing Communications Journalism or a related field.
  • 3 years of experience in content marketing preferably within the SaaS industry.
  • Exceptional writing editing and storytelling skills with a keen attention to detail.
  • Strong analytical skills and the ability to derive actionable insights from data.
  • Strong understanding of SEO best practices and digital marketing trends.
  • Proficient in content management systems (CMS) email marketing platforms and analytics tools.
  • Ability to manage multiple projects and deadlines in a fastpaced environment.
  • A creative mindset with a passion for continuous learning and innovation.

saas marketing,content marketing,marketing automation,it service

Employment Type

Full Time

Company Industry

Key Skills

  • Business
  • Marketing
  • User Interface
  • Web Content
  • A/B
  • Communication
  • CRM
  • Paid Search
  • HTML
  • Project Management
  • Content Marketing
  • Email Campaigns
  • ROI
  • Digital strategy
  • Analytics
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