Ensure efficiency of CRM software (FastTrack) to improve customers experiences. Extract analyse and present business data to further strengthen business performance and understand customer spending behaviour.
Develop content and execute planned CRM business life cycles or activities across email SMS apps and other digital channels.
Collaborate closely with the content IT and marketing teams to align CRM strategies with business objectives.
Provide leadership and guidance to foster a culture of knowledgesharing through effective communication and documentation.
Requirements
Must haves:
Diploma level or above. Proficient in English Chinese (verbal written & read). Minimum 2 years experience working in the same company.
Proven record of successful B2C strategy development and implementation in improving business performance using digital CRM systems.
Experience in data analysis and configuration of promotional life cycles in CRM systems/software (e.g. FastTrack SalesForce HubSpot SugarCRM etc.).
Fast learner and High stress tolerance.
Strong analytical skill datadriven in decision making.
Resultoriented with strong problemsolving skills. Proficiency in G Suite and Microsoft Office.
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