Senior Digital CRM

• Ensure efficiency of CRM software (FastTrack) to improve customers experiences. Extract analyse and present business data to further strengthen business performance and understand customer spending behaviour.
  
• Develop content and execute planned CRM business life cycles or activities across email SMS apps and other digital channels.
  
• Collaborate closely with the content IT and marketing teams to align CRM strategies with business objectives.
  
• Provide leadership and guidance to foster a culture of knowledgesharing through effective communication and documentation.
  
  

Requirements

• Diploma level or above. Proficient in English Chinese (verbal written & read). Minimum 2 years experience working in the same company.
  
• Proven record of successful B2C strategy development and implementation in improving business performance using digital CRM systems.
  
• Experience in data analysis and configuration of promotional life cycles in CRM systems/software (e.g. FastTrack SalesForce HubSpot SugarCRM etc.).
  
• Fast learner and High stress tolerance.
  
• Strong analytical skill datadriven in decision making.
  
• Resultoriented with strong problemsolving skills. Proficiency in G Suite and Microsoft Office.