International Marketing Executive

ABOUT THE COMPANY

The Luxe Nomad AsiaPacific s leading luxury Vacations Rental and Management company has been announced as a majority stakeholder of NISADE Hokkaido s largest and longestestablished Property Management Business to set new standards in the delivery of guest experience and service.
Headquartered in Singapore with exclusively managed properties in Bali and Thailand The Luxe Nomad has established itself as a leading travel agent in Niseko since 2015. Rated excellent on Trustpilot and with over 141000 followers on Instagram The Luxe Nomad is known for its agile marketing approach having worked with regional and global celebrities and influencers.

Our mission is to champion inspire and enable our guests to travel well. We take pride in our attention to detail our focus on excellent service and building personal connections with our guests. By taking the guesswork out of your holiday we invite you to Dream a little. Travel a lot.

JOB DESCRIPTION

This role reports to the Marketing Manager in Niseko and involves working closely with various departments to support marketing initiatives and drive the growth of our inbound sales channels in Hokkaido.

• Social Media Management: Help manage and grow The Luxe Nomad s Hokkaido properties social media presence (18 properties).
  
• Content Creation: Develop engaging and visually appealing social media content that resonates with the target audience in line with The Luxe Nomad s brand guidelines.
  
• Advertising Campaigns: Coordinate and help run targeted social media advertising campaigns to drive traffic leads and sales.
  
• Performance Analysis: Help analyse and track the performance of all digital marketing campaigns and work with the wider marketing team to make datadriven recommendations for improvement.
  
• Reporting: Prepare regular reports and presentations to provide insights on social media performance and recommend improvements.
  
• Industry Trends: Stay uptodate with the latest trends and developments in social media marketing including new platforms features tools and best practices. Apply innovative ideas and strategies to stay ahead of the competition.
  
• Crossfunctional Collaboration: Work closely with other departments such as public relations revenue reservations and sales teams to ensure consistency in brand messaging and alignment of social media efforts with overall marketing initiatives.
  
• Compliance Management: Coordinate and manage the documentation and requirements needed for The Luxe Nomad to be Earth Check compliant.
  
• KOL Management: Help manage and book Key Opinion Leaders (KOLs) preseason into Roomboss and coordinate offers and agreements with the PR team.
  
• Onground Marketing Assistance: Provide onground marketing assistance including greeting VIP guests and KOLs and help with events and decorations as needed (including warehouse inventory display preparation/delivery of gifts).
  
• Photo Opportunities: Devise and coordinate photo opportunities onground in Hokkaido (photo shoots with photographers/media/what s on moments in town).
  
• Metrics Analysis: Help analyse metrics related to The Luxe Nomad s content and create Quarterly Marketing Reports.
  
• Internal Collaboration: Collaborate with internal teams on different projects or campaigns.
  
• Partnership Development: Develop good relationships with businesses and organisations to strengthen opportunities for collaboration and sourcing new partnerships for the Wanderluxe Club in Hokkaido.
  
• 
  

Requirements

• BSc/MSc degree in Marketing or a related field or equivalent industry experience of at least 3 years with a willingness to learn and grow.
  
• Proven track record in managing social media channels and creating engaging content.
  
• Strong knowledge of social media platforms and digital marketing tools.
  
• Experience in setting up and optimising social media advertising campaigns.
  
• Analytical mindset with the ability to analyse metrics and provide datadriven recommendations.
  
• Excellent writing and communication skills.
  
• Uptodate with the latest trends and best practices in social media marketing.
  
• Ability to work independently and collaboratively within a team.
  
• Aesthetic sense and a passion for compelling visual content.
  
• Multitasking and organisational skills.
  
• Personable demeanor and strong relationshipbuilding skills.
  
• 
  

SKILLS

Social Media Management Content Creation Analytical Skills Collaboration Communication Multitasking Relationship Building Adaptability Problemsolving Digital Marketing Compliance Management

Benefits