Assistant Marketing Manager

We are seeking an innovative Marketing specialist to oversee all marketing campaigns and implement strategy for our two private educational institutions brands. They will be responsible for coordinating the brand internally the campuses central point of communication and information on and about the brand and project managing the marketing activities. They will also be involved in the above and below the line activities of the Marketing Department internally and externally.

The incumbent will report to the Marketing Manager.

Requirements

Essential Requirements:

Relevant marketing qualification

Minimum of three years brand marketing experience

Social Media and Content Marketing knowledge and experience essential

Community Management experience

Youth Marketing experience/knowledge advantageous

Strong project management time management and organizational abilities.

Ability to think creatively and innovatively.

Organised and administratively strong

Strong written and verbal communication skills in English

Ability to think strategically and analyse data

Proficient in Microsoft Office

Meticulous attention to detail is essential

Good problemsolving abilities

Resultsdriven with a positive can do attitude

NB: This list is not exhaustive and provides a broad outline of the KPAs associated with the job function.

• Ensure the company is communicating the right messaging to attract prospective customers and retain existing ones
  
• Coordinating marketing strategies with the campuses and sales departments.
  
• To strategise plan and implement projects and initiatives to maximise marketing the brand to the primary and secondary markets as well as internally within the staff.
  
• Website management.
  
• Copywriting and content management for social media channels mailers sms s google and other relevant platforms.
  
• Work with and manage advertising PR and media agencies by providing precise briefs and
  
• assessing delivery thereon
  
• Event/promotion coordination for external and internal audiences for the brands and its students
  
• Conceptualise develop and present innovative proactive plans on marketing strategies for specific marketing campaigns and projects
  
• Responsible for managing departmental timelines and creative briefs
  
• Ensure that orders and invoices are completed timeously for payment in line with established company SOPs
  
• Project management and/or facilitation of ad hoc marketing projects and strategic initiatives
  
• Ensure that all internal and external marketing content is updated consistent and conforms to the companys brand standards
  
• Ensure that brand usage is consistent across the campuses
  
• Manage and negotiate preferential pricing structures and delivery with suppliers
  
• Maintain digital files and records of all marketing initiatives and projects
  
• Conduct research interpret and strategise accordingly