Product Planning Officer
Posted on :
02-10-2024
Employer Active
1 Vacancy
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Job Description
Key Responsibility Areas:
- Collect market information, including market capacity, monthly brand model sales, macro environment, automotive industry insights, major industry information, etc.
- Investigate and research the local product characteristics, configuration perception price, consumption preferences, fashion trends, crowd portraits, etc.
- Participate in the planning of new models and provide market opinions on product definition, product positioning, etc.
- Collect competitive information, new car listing, marketing activities, and sales strategy.
- Maintain sales tools (sales specs and booklets) for all brands and stay up to date.
- Prepare clear and easy to understand product presentations to transfer information to the sales team.
- Planning of new vehicle pricing target taking into consideration the competitive environment and the local market specificities.
- Define the competitors for the pricing basket, target positioning and target cost.
- Monitor and prepare detailed reports about the evolution of cost and price positioning.
- Develop tentative and final pricing for basic vehicle, powertrains, trims, and options.
Requirements:
- BSc degree in Business, Marketing, Engineering or another related field.
- 1 - 2 years of experience in similar role (automotive industry is a strong plus).
Employment Type
Full Time
Company Industry
Department / Functional Area
Key Skills
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