Digital Marketing Specialist
Digital Marketing Specialist
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1-3years
Not Disclosed
Salary Not Disclosed
1 Vacancy
Job Description
This is a remote position.
Job Overview:The Digital Marketing Specialist is responsible for developing implementing and managing digital marketing campaigns across various channels to drive brand awareness lead generation and customer acquisition. This role involves utilizing a range of online platforms and tools such as social media search engine marketing (SEM) email marketing content marketing and display advertising to reach target audiences and achieve marketing objectives. The Digital Marketing Specialist collaborates closely with crossfunctional teams including marketing design and sales to ensure cohesive and effective digital strategies aligned with the organizations goals.
Job Description:
Lead and mentor a team of digital marketing professionals including a Content Marketing Specialist and a Multimedia Designer.
Develop and implement comprehensive digital marketing strategies to achieve business objectives.
Coordinate the creation and deployment of marketing materials for conferences webinars and online publications.
Manage paid advertising campaigns across various channels including podcasts meta advertising LinkedIn and Google Ads.
Oversee the management of LinkedIn profiles for the executive team ensuring alignment with brand messaging and objectives.
Collect and showcase customer testimonials to strengthen brand credibility and trust.
Drive project management initiatives to ensure timely execution of marketing campaigns and projects.
Analyze campaign performance metrics and optimize strategies based on data insights.
Collaborate crossfunctionally with sales product and other teams to align marketing efforts with business goals
Requirements
Benefits
Employment Type
Full Time
