Digital Marketing Executive

Job Description: Digital Marketing Executive

Position: Digital Marketing Executive

Salary Package: 20000 to 25000 per month

Location: Specify Location

Employment Type: Fulltime

Overview: We are seeking a dynamic and creative Digital Marketing Executive to join our team. The ideal candidate will be responsible for developing implementing and managing marketing campaigns that promote our company and its products or services. This role requires a mix of technical skills creativity and strategic thinking to achieve our business goals.

Key Responsibilities:

1. Develop and Implement Digital Marketing Campaigns:

   • Create and manage campaigns across various digital channels including social media email SEO and PPC.
   • Analyze and optimize campaigns to improve performance and achieve KPIs.

2. Content Creation:

   • Develop engaging and relevant content for blogs social media website and other digital platforms.
   • Collaborate with the design team to produce visuals videos and infographics.

3. Social Media Management:

   • Manage and grow the company’s social media presence on platforms like Facebook Twitter LinkedIn Instagram etc.
   • Engage with followers respond to comments and messages and monitor social media trends.

4. SEO and SEM:

   • Optimize website content for search engines to improve organic search rankings.
   • Conduct keyword research and implement strategies for onpage and offpage SEO.

5. Email Marketing:

   • Design and execute email marketing campaigns.
   • Analyze email campaign performance and suggest improvements.

6. Analytics and Reporting:

   • Use tools like Google Analytics to monitor website traffic and user behavior.
   • Prepare monthly reports on digital marketing performance and suggest actionable insights.

7. Market Research:

   • Stay updated with the latest digital marketing trends and best practices.
   • Conduct competitor analysis to identify new opportunities and threats.

8. Collaboration:

   • Work closely with the sales and product teams to align marketing strategies with business objectives.
   • Coordinate with external agencies and vendors as needed.

Qualifications:

• Bachelor’s degree in Marketing Business Communications or related field.
• Proven experience in digital marketing preferably in a similar role.
• Strong understanding of digital marketing concepts tools and techniques.
• Proficiency in using digital marketing tools such as Google Analytics Google Ads Facebook Ads Manager SEO tools (e.g. SEMrush Ahrefs) and email marketing platforms (e.g. MailChimp).
• Excellent written and verbal communication skills.
• Creative thinking and problemsolving abilities.
• Ability to work independently and as part of a team.
• Strong organizational skills and attention to detail.

Preferred Skills:

• Experience with graphic design tools (e.g. Adobe Photoshop Illustrator).
• Knowledge of HTML/CSS and basic web development.
• Familiarity with CRM software (e.g. HubSpot Salesforce).

Benefits:

• Competitive salary package ( 20000 to 25000 per month).
• Opportunities for professional growth and development.
• Flexible working hours.
• Friendly and collaborative work environment.

Application Process: Interested candidates are invited to submit their resume a cover letter detailing their relevant experience and examples of previous digital marketing campaigns they have worked on to email address. Applications will be reviewed on a rolling basis until the position is filled.

This job description outlines the key responsibilities and qualifications required for a Digital Marketing Executive role with a salary package ranging from 20000 to 25000 per month. Customize the details to align with your company’s specific needs and location.