Position: Assistant Manager (Branding)
Experience : 3 years of experience in FMCG
Qualification: MBA ( Marketing)
Must have knowledge of digital marketing
JD:
- Analyze brand positioning and consumer insights
- Shape and communicate our vision and mission
- Translate brand elements into plans and gotomarket strategies
- Manage a team of marketing people working on brand initiatives
- Lead creative development to motivate the target audience to take action
- Establish performance specifications cost and price parameters market applications and sales estimates
- Measure and report performance of all marketing campaigns and assess ROI and KPIs
- Monitor market trends research consumer markets and competitors activities
- Oversee new and ongoing marketing and advertising activities
- Monitor product distribution and consumer reactions
- Devise innovative growth strategies
- Align the company around the brands direction choices and tactics
- Plans and executes all web SEO/SEM database marketing email social media and display advertising campaigns.
- Designs builds and maintains our social media presence.
- Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
- Identifies trends and insights and optimizes spend and performance based on the insights.
- Brainstorms new and creative growth strategies through digital marketing.
- Plans executes and measures experiments and conversion tests.
- Collaborates with internal teams to create landing pages and optimize user experience Note: Candidate must be open for face to face interview
If interested kindly share your CV at sweta @achyutam.co.in