Perform daily management of paid social media campaigns which include: campaign launches, budget management, bid management, analytic tracking and reporting, and optimizations.
Identify, research and determine best course of action to execute on clients marketing goals through paid social media opportunities
Report on various client’s paid social media campaigns and understand what performed well and how campaigns can be optimized efficiently
Help guide creative based on performance and results if required
Monitor and proactively optimize on-going campaigns for various clients
Assign work to your team of traffickers
Coach your team on how to become better paid social campaign managers and teach them how to identify clients’ goals and work to achieve them.
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